Manager, Social Media

About Us: Nasty Worldwide Sdn Bhd is a leading vape company dedicated to providing high-quality products and exceptional customer experiences. We are passionate about innovation, creativity, and the vape community, and we are looking for a dynamic and talented Social Media Manager to join our team.

Position Overview: We are seeking a creative and strategic Social Media Manager to oversee our social media presence. The ideal candidate will have a strong understanding of social media platforms, trends, and best practices, and will be able to create engaging content that resonates with our audience.

Key Responsibilities:

• Develop and implement a comprehensive social media strategy to increase brand awareness, engagement, and sales.
• Create, curate, and manage published content (images, videos, written posts) across all social media platforms including Facebook, Instagram, Twitter, LinkedIn, TikTok, and others.
• Monitor and analyze social media performance using analytics tools to inform future strategies and content creation.
• Engage with our online community, responding to comments, messages, and reviews in a timely and professional manner.
• Collaborate with the marketing team to align social media efforts with overall marketing goals and campaigns.
• Stay up-to-date with industry trends, emerging social media platforms, and best practices to ensure our strategies are current and effective.
• Manage social media advertising campaigns, including budget allocation, targeting, and performance analysis.
• Coordinate with influencers and brand ambassadors to enhance our online presence and reach new audiences.
• Develop and maintain a content calendar to ensure consistent and timely delivery of content.

Qualifications:

• Bachelor's degree in Marketing, Communications, or a related field.
• Proven experience as a Social Media Manager or similar role, preferably within the vape or related industry.
• Strong understanding of social media platforms, trends, and best practices.
• Excellent written and verbal communication skills.
• Creative thinking and the ability to generate innovative ideas.
• Proficiency in social media management tools and analytics tools (e.g., Google Analytics, Facebook Insights).
• Ability to work independently and as part of a team.
• Strong organizational skills and attention to detail.
• Knowledge of graphic design and video editing software is a plus.