Head of Marketing Department

• Leading the development of all marketing plans.
• Ensuring the implementation of effective marketing strategies.
• Focusing on growing audiences and the uptake for products and services.
• Reviewing and reporting on all areas of the marketing strategies and its implementation.
• Developing the corporate brand identity in consultation with senior managers, executives, and partners.
• Managing creative agencies and retainer partners.
• Collaborating with senior team members across all departments to uncover insights and create innovative marketing and branding strategies.
• Identifying ways to grow the marketing department and secure resources.
• Sourcing talent to ensure the curation and retention of specialist skill sets across your teams.
• Monitoring, reviewing, and reporting on all marketing activities, results, and Return on Investment (ROI).
• Conducting strategic marketing analysis that will help guide marketing messages.
• Overseeing social media planning and execution.
• Consistently identifying new or expanded revenue opportunities and strategising the implementation of plans.
• Conception, development and implementation of marketing plans and strategies, product concepts and promotional programs to drive interest and sales.
• Working to continuously ensure the company marketing goals are communicated across the entire organization and improving the companies marketing outreach efforts.
• Ensuring that all current marketing and copyright regulations comply with accepted professional standards, policies, procedures, and legislation.
• Promoting and embedding strong and inspirational leadership to the entire team by demonstrating the companies values and championing the leadership behaviour framework.
• Efficiently managing annual marketing budgets.
• Routinely sharing strategies, progress, results, learning, and relevant industry trends, with the broader team.

REQUIREMENTS:

• A bachelor's degree in Marketing, Psychology, Communications, Advertising, or a Business Management related subject.
• Minimum 5 years experience in a marketing role.
• Minimum 3 years experience in a management role.
• Fluent level of both spoken and written English.