Google Ads Specialist

Fully remote for LATAM!

PLEASE BE AWARE THAT FOR THIS ROLE WE ARE EXCLUSIVELY CONSIDERING APPLICATIONS FROM INDIVIDUALS CURRENTLY RESIDING IN LATAM. WE APPRECIATE YOUR UNDERSTANDING OF THIS REQUIREMENT DURING THE APPLICATION PROCESS.

️️ONLY ENGLISH RESUMES WILL BE REVIEWED️ ️

About Motum

Motum focuses on creating high-performing international teams for US-based companies. Our mission is to empower ambitious and qualified individuals from all over the world, and connect them with U.S. companies for fully-remote roles that match their skills and aspirations. Ready to join us?

About the Role

Are you a Google Ads expert passionate about creating high-performing campaigns that drive measurable business growth? If you excel at optimizing PPC strategies, analyzing data for impactful decisions, and delivering exceptional ROI, we want to hear from you! As a Google Ads Specialist, you will manage and optimize paid search campaigns to increase visibility, attract qualified traffic, and drive conversions.

Your Responsibilities

Develop and Optimize Google Ads Campaigns

• Design, launch, and manage Google Ads campaigns
• Conduct keyword research to target relevant audiences 
• A/B test ad copy for optimal performance

Lead Link Building Efforts

• Identify backlink opportunities, conduct outreach campaigns, and implement strategies to secure high-quality links.
• Collaborate with team to ensure link-building efforts align with SEO goals.

Analyze Performance and Refine Strategies

• Use tools like Google Ads Manager, Google Analytics, and conversion tracking to analyze campaign performance.
• Report on key metrics such as CTR, CPC, CPA, ROAS, and overall campaign effectiveness.
• Implement data-driven optimizations to improve results.

Technical SEO Oversight

• Conduct technical SEO audits to identify and resolve issues such as site speed, Core Web Vitals, and indexing errors.
• Implement schema markup, meta tags, and other optimizations to improve search engine performance.
• Collaborate with developers to ensure SEO best practices are integrated into website architecture.

Keyword Research and On-Site Optimization

• Conduct keyword research for both SEO and SEM to align organic and paid strategies.
• Optimize website content and on-page SEO elements to improve organic rankings.

Requirements & Qualifications

• Google Ads Proficiency
• Prior exprience at a marketing agency preferred
• At least 2-3 years of experience managing Google Ads campaigns.
• Expertise with tools like Google Analytics, SEMrush, Ahrefs, and other SEO tools.
• Proven track record in link building and securing high-quality backlinks.

Would Love If You Have:

• Background in luxury or premium brands.
• Multilingual SEO/SEM expertise or familiarity with international markets.
• Skills in video/image SEO and content creation using AI tools.

Additional Information:

• Working Hours: 9am-5pm PT (flexible)
• Full-Time: 40 hours per week, Mon-Fri
• Type of Contract: Independent contractor

Benefits:

• 100% remote role!
• Compensation in USD
• Paid Time Off to be determined (only for full-time roles)
• Grow along a top US company and shape its future
• Career advancement opportunities

We appreciate applicants who demonstrate a commitment to excellence, collaboration, and creativity in their craft.