CRM Executive/Specialist

CRM Executive/Specialist

Our client is looking for a highly skilled CRM Executive/Specialist to join their dynamic team! This is an exciting opportunity for someone passionate about customer experience and digital transformation in a data-driven environment.

As a CRM Executive/Specialist, you'll support the Digital Communications Manager and Customer Engagement Manager in the creation, maintenance, and reporting of Emails, SMS, WhatsApp, and Direct Mail (DM) campaigns across multiple channels.

Key Responsibilities:

• Email Campaigns: Build and edit emails using Dreamweaver & HTML

• Salesforce Marketing Cloud: Create and manage campaigns and journeys for both one-off weekly sends and automated lifecycle campaigns

• Stakeholder Collaboration: Work with key business stakeholders to ensure projects are aligned with strict guidelines and compliance standards

• Reporting: Provide detailed campaign-level reports, including monthly costs and mailing volumes for DM channels

• Brand Consistency: Collaborate with the Brand team to ensure email materials align with other channels and brand guidelines

• Proofing and Data Integrity: Compare numeric and written data on proofs/direct mail samples against original data files

• Direct Mail Setup: Set up direct mail variables for customer selections using FastStats

• PO Management: Accurately input purchase order requests in Sage X3 and assist with filing invoices

About You:

• Experience: Minimum 2 years’ experience in a marketing environment, with a focus on CRM and digital communications

• Technical Skills: Proficiency in HTML, CSS, and AMP script; a working knowledge of CRM platforms, ideally Salesforce Marketing Cloud

• Communication: Strong communication skills to manage relationships with various stakeholders

• Attention to Detail: High level of accuracy when working with data and proofs

• Flexibility & Adaptability: Ability to work under pressure and handle a fast-paced, evolving environment

• Time Management: Strong organizational skills and the ability to manage multiple priorities effectively

Work Schedule:

• Shift-based: 2 days UK hours, 3 days working to Sri Lanka hours, with 2 days working from home

Interview Process:

• Technical Assessment

• Technical Interview

If you’re looking for a rewarding opportunity to showcase your CRM skills and be part of a forward-thinking team, we’d love to hear from you!