About the job Video Editor & Graphic Designer
Job Title: Video Editor & Graphic Designer (Paid Social)
Location: Remote
Reports To: Founder / Marketing Team
Work Shift: Flexible with attendance at recurring team meetings
Working Hours: Full-Time
Job Description
We are seeking a Video Editor & Graphic Designer to support paid social creative production across a growing direct-to-consumer business.
This role is primarily focused on identifying top-performing advertising creatives and producing new iterations, variations, and tests based on proven winners. The position combines both video editing and graphic design responsibilities, allowing one person to support creative production across multiple formats.
Approximately 80% of the role will focus on iterating and improving existing winning creatives, while 20% will focus on developing new concepts and creative ideas for future testing. The ideal candidate understands direct response advertising, performance-focused creative production, and how to create assets that support ongoing acquisition efforts.
This is not a pure execution role. While production is the primary responsibility, we are looking for someone who can occasionally contribute new creative ideas, identify opportunities for testing, and proactively suggest ways to improve performance.
Key Responsibilities
Creative Iteration & Performance Optimization
Review top-performing creatives and identify opportunities for new variations
Produce video and static creative iterations based on existing winners
Create alternative hooks, messaging, CTAs, visuals, and formats for testing
Repurpose existing creative assets into new executions
Support ongoing creative testing initiatives
Video Editing
Edit short-form paid social advertisements for Meta, Instagram, TikTok, and other channels
Execute creative briefs and testing requests
Optimize pacing, retention, storytelling, and conversion-focused elements
Maintain organized video project files and asset libraries
Graphic Design
Design static advertising creatives for paid social campaigns
Create image-based ad variations and promotional assets
Adapt existing concepts into new visual formats
Maintain consistency across campaigns and creative systems
New Concept Development
Analyze existing creative performance and identify opportunities for new concepts
Contribute fresh creative ideas based on trends, competitor research, and campaign learnings
Support the development of new testing angles, messaging, and visual approaches
Leverage AI tools where appropriate to accelerate concept generation, creative ideation, and production workflows
Collaboration & Workflow Management
Work closely with the founder and marketing team
Manage multiple projects and creative requests simultaneously
Implement feedback efficiently and accurately
Deliver creative assets according to agreed timelines
Qualifications
Required
3+ years of experience in both video editing and graphic design
Experience creating paid social advertising creatives
Experience working with ecommerce, DTC, or performance marketing brands
Strong understanding of direct response advertising principles
Strong understanding of hooks, retention, pacing, and conversion-focused creative
Experience creating both video and static advertising assets
Experience supporting creative testing and iteration workflows
Experience working in high-volume creative production environments
Familiarity with Meta advertising creative best practices
Ability to analyze existing creatives and create meaningful variations
Strong attention to detail and organizational skills
Ability to manage multiple creative projects simultaneously
Strong written and verbal English communication skills
Preferred
Experience generating new creative concepts and testing ideas
Experience collaborating with media buyers or performance marketing teams
Experience leveraging AI tools for creative ideation, asset generation, or production workflows
Familiarity with competitor research and creative trend analysis