Digital Marketing Manager, Seller Success

The Digital Marketing Manager should be passionate about our customers and must have proven analytical capability, direct experience driving results through Google and Microsoft Ads, and the ability to multi-task. A successful candidate will thrive with ambiguity, be motivated by a fast-paced environment, and enjoy discovering insights through data. They will be an ambitious self-starter with the ability to operate independently, provide recommendations backed by data, and implement those recommendations for key initiatives in a timely manner.

BASIC QUALIFICATIONS

- 4+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
- Experience managing and measuring marketing performance in various channels

PREFERRED QUALIFICATIONS

- Experience managing external partners to develop marketing programs

- Experience presenting ideas to various levels of an organization to gain support for initiatives

Key job responsibilities

• Manage digital advertising campaigns to drive new seller acquisition
• Own the experimental testing design to uncover key insights and inform future campaigns
• Build and execute campaigns, report on individual campaign results and bigger picture trends
• Oversee and continue to improve tracking, attribution, and overall data access to analyze key metrics, including ROI
• Document best practices in execution and reporting that will serve as a model for partner teams
• Establish automated reporting and optimization processes
• Collaborate closely with technical, business, finance and design teams, as well as coordinate with other cross Amazon performance marketing professionals