Manager of Performance Marketing

Title: Manager of Performance Marketing

Company: Modernized Marketing

Type: Full-time, Remote (9-6 pm EST)

Salary: $24,000 - $30,000 / yearly depending on qualifications

Join the vanguard of digital marketing with Modernized Marketing, the leading agency for Prop Firms.

Our data-driven approach and deployment of cutting-edge technologies make us masters at driving targeted advertising and optimizing online presence for our clients.

Our services are expansive, covering Google Ads, Social Media Ads, Web Development, Search Engine Optimization, Conversion Rate Optimization, Email Marketing, and Funnel Building Services.

About the Role:

As the Manager of Performance Marketing (Email and SEO), you will play a pivotal role in driving our agency's success by overseeing and optimizing our SEO and Email Marketing strategies. You will lead a talented team of digital marketing professionals, develop innovative campaigns, and work closely with clients to achieve their marketing objectives.

Key responsibilities:

• Develop and implement effective SEO and Email Marketing strategies aligned with client goals and industry best practices.
• Stay up-to-date with the latest trends and algorithm updates in SEO and email marketing.
• Work closely with our Head of Performance Marketing (Paid Ads) to develop top level marketing strategies for the company.
• Collaborate with clients to understand their business objectives, provide strategic guidance, and ensure client satisfaction.
• Serve as a point of contact for clients regarding SEO and Email Marketing initiatives.
• Regularly analyze campaign performance, generate comprehensive reports, and provide insights and recommendations for improvement.
• Track and report on key performance metrics to clients.
• Manage budgets effectively, allocate resources efficiently, and ensure maximum ROI for client campaigns.
• Encourage and lead experimentation and A/B testing to optimize campaigns for maximum performance.
• Identify and implement new tools, technologies, and strategies to improve results.
• Collaborate with other departments, including Paid Advertising, Content, and Analytics, to ensure integrated marketing strategies.

Qualifications:

• Excellent English language skills, both spoken and written as most clients are located in the US.
• Proven experience in managing SEO and Email Marketing teams.
• Strong knowledge of SEO best practices, email marketing automation, and analytics tools.
• Excellent communication and client-facing skills.
• Data-driven decision-maker with a deep understanding of performance metrics.
• Excellent organization and project management skills.
• Proficiency in SEO and email marketing tools and platforms.
• Leadership experience with a focus on team development and performance optimization.
• Ability to work in a fully remote environment and manage remote teams.