Growth Marketing Coordinator

About the Company:
A pioneering software engineering company focused on driving digital transformation through cutting-edge technology solutions. Specializing in AI & ML, product engineering, digital transformation consulting, and health tech innovations, the company caters to a diverse global clientele, aiming to boost their digital presence and operational efficiency.

Role Overview:
We're on the hunt for a Growth Marketing Coordinator to enrich our vibrant team. This role demands a unique blend of responsibility-handling, strategic insight, and a fervent passion for technology. You'll be tasked with devising and executing inventive marketing strategies that bolster our brand image, captivate our target audience, and propel business growth.

Key Responsibilities:

• Develop and execute marketing strategies that align with the companys and its products objectives.
• Work closely with internal designers and external consultants to manage content creation across digital platforms, ensuring consistency in branding and maximizing audience engagement. You will not be required to create graphics, videos, blogs, or other content directly.
• Collaborate with product and sales teams to generate marketing materials that succinctly convey the benefits of our services, including AI & ML applications, digital transformation, and bespoke software solutions.
• Manage and enhance the companys social media presence with consistent, captivating content that showcases projects, expertise, and milestones.
• Analyze market trends and competitor strategies to spot brand positioning and messaging opportunities.
• Organize and engage in physical and virtual events, masterclasses, webinars, and workshops to spotlight the companys proficiency and forge connections with potential clients and partners.
• Monitor and report on the efficacy of marketing campaigns, adjusting strategies to ensure brand consistency and creative direction.
• Identify new and creative ways to reach and engage with the target audience.
• Demonstrate a quick learning ability to rapidly assimilate new information and marketing techniques.

Qualifications:

• A degree or diploma in a related field is an added advantage but not necessary. (Field-changers can apply.)
• Demonstrated experience in voluntary or extra-curricular work, societies, or activities during studies.
• Demonstrated experience in event coordination.
• Exceptional creative and analytical abilities, with a knack for devising inventive marketing strategies that boost engagement and growth.
• Excellent verbal and written communication skills, adept at creating persuasive content for diverse audiences.
• Proficiency in digital marketing tools and platforms, including social media, email marketing software, and analytics tools, is an added advantage but not a major requirement.
• A "Do fast, fail fast, improve fast" attitude, coupled with a growth mindset.
• Strong time management and task management skills for effective plan execution.
• Absolute attention to detail.

If you are interested, please submit your CV to jobs@mindplus.global or apply below.