Group Digital Manager

DIGITAL MARKETING STRATEGIST

Company: Hospitality Group

Salary: up to $6,000/month

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We are very excited to be partnering with a well-known hospitality group in Singapore, that owns award-winning restaurants, bars, hotels and beach clubs.

Due to continued growth, they are now looking to hire a number of people - both at the group level and for individual brands.

As the Group Digital Manager / Marketing Strategist, you'll be crafting and executing data-driven strategies to boost brand awareness, engagement and business growth. Working with marketers, designers and social media managers, you'll lead integrated digital campaigns across their portfolio of brands.

What you'll be doing:

• Develop and implement digital marketing strategies across SEO, SEM, paid social, and email channels
• Plan, execute, and optimize integrated digital campaigns aligned with business objectives
• Manage and maintain a centralized guest database, ensuring data accuracy and security
• Analyze campaign performance, providing insights to optimize strategies and inform future plans
• Stay updated on digital marketing trends, platforms, and best practices
• Support group marketing initiatives, including CRM and private events marketing

What you bring:

• 3-5 years in digital marketing, with expertise in SEO/SEM and paid social advertising
• Proven success in data-driven campaigns with measurable results
• Proficiency in data analytics tools (e.g., Google Analytics, Meta Business Suite) and Microsoft Excel
• Knowledge of CRM systems and marketing automation platforms
• Experience with A/B testing and other campaign optimisation techniques
• Hospitality or F&B industry experience is a strong advantage

EA #: R1764851

License #: 20S0266