Digital Media Expert
Job Description:
Digital Media Expert Opportunity
Were looking for an experienced Digital Media Expert to lead our paid media efforts across channels like social, video, search, and display. In this role, youll work closely with creative and media agencies, as well as internal teams, to plan and optimize digital campaigns that increase brand awareness, drive online engagement, and boost sales. Youll play a key role in shaping a data-driven digital media strategy that not only resonates with audiences but also maximizes ROI.
Key Responsibilities:
Strategy & Execution: Develop and implement a comprehensive digital media plan that aligns with brand and commercial goals. Youll manage campaigns across platforms like YouTube, Instagram, and Facebook, integrating digital seamlessly into the broader marketing plan.
Campaign Management: Own the entire campaign process, from briefing to execution, ensuring digital initiatives are in sync with content, campaign, and e-commerce strategies. Set measurable KPIs for agencies and drive optimal performance through continuous collaboration.
Innovation & Trends: Keep up with industry trends and new tools by attending events and staying informed about changes in digital media. Use this knowledge to propose innovations that strengthen digital engagement.
Measurement & Optimization: Analyze campaign performance using metrics and analytics tools. Leverage these insights to refine strategies, ensuring the most effective use of a multimillion-euro digital budget.
Cross-Functional Collaboration: Collaborate with internal teams (content, campaign, CRM) and external agencies to create cohesive, brand-consistent digital campaigns that support overall business objectives.
Qualifications:
Bachelors degree and at least 2 years in digital media, advertising, or a similar role.
Proven skills in strategy development, project management, and analytics.
Creative, proactive, and skilled at balancing day-to-day management with long-term strategy.
This is your chance to drive impactful, innovative digital campaigns and contribute to a dynamic brand strategy. Join us to make a real difference in digital media!
Required Skills:
Digital Media Search YouTube Brand Awareness Video E-commerce Metrics Instagram Advertising Campaigns Facebook Optimization Analytics Strategy Project Management Marketing Business Sales Management