Marketing Administrator

Roles and Responsibilities

*Local cobranding

-PIC to work with local MS / KAMs for cobrand operations and adaptations

*Local execution: Mega / CVP campaigns

-KV adaptations / OOH adaptations

-Fronting of campaigns with agencies in consolidating and providing feedback

-Local on ground activation support and understanding of landscape

-Copywriting and translations for all ad copies / requirements during campaign period

-Production tracker, timely response for central request

*Local admin: Maintenance of finance tracker, raising PR / quotations, GR

Upcoming cobranding that requires adaptations:

• Mega: D9, D11, D12

• Pop up sales: July, Sept, Oct, Dec

Upcoming campaigns that requires adaptations

• Mega: D9, D11, D12, CVP, TET

Campaign management / agency management

It is more productive to give feedback in Vietnamese to ensure the understanding is accurate with agency, especially when it comes into brand insights.