Senior Communications Specialist (ID: 147350-1)

Job Title: Senior Communications Specialist

Location: Remote

Duration/Start Date: 10/14/2024

Salary Range: $44 - $48 hourly

Candidates with previous experience working at Microsoft Corporation, either as a full-time employee (FTE) or contractor, are strongly preferred.



Role Summary:

We are seeking an energetic, creative self-starter with superb communication skills, and passion for education and technology. Other competencies include a familiarity with K-12 education, understanding of current social media trends, and ability to skillfully drive community growth and engagement.

Job Responsibilities:

Build on and refine existing social media strategy that resonates with our diverse and global audience of educators, school administrators, students and parents while ensuring alignment with Minecrafts overarching brand, tone of voice, and global social strategy.
Define channel priorities, set goals and targets, aligning to business goals and audience insights.
Create social media campaigns for key beats in partnership with the Minecraft Education Marketing and in collaboration with Microsoft Education.
Provide input into paid social media strategies and campaigns.
Host content ideation and team brainstorms.
Generate and publish social content and engage with audiences daily.
Curate user generated content and identify potential influencers, creators, and customer voices to highlight and work with.
Provide strategic recommendations and support for Minecraft Creative Team in conceptualization and execution of assets.
Track and report on channel and content performance, setting benchmarks and contributing to campaign reporting dashboards.

Top 3 Hard Skills Required + Years of Experience:

1. Minimum 6+ years experience with Education marketing
2. Minimum 6+ years experience with Analytical ability can drive insight to action.
3. Minimum 6+ years experience with Experience in a social media role.

Requirements/Qualifications:

6+ years of experience in social media strategy planning, goal setting, and implementation
Experience managing high volume social media channels for well-known brand or product
Experience working in gaming sector preferred
Passion for education/social impact
Understanding of community engagement and audience strategy
Familiarity using data to adjust and optimize strategy and activations for community-facing channels, and report and communicate channel performance results.
Excellent collaboration, copywriting, and communication skills. English language.
Competent with Office 365 and analytics tools (Adobe Analytics, Google Analytics, Sprinklr, Sprout Social and native social media analytics experience preferred)
Knowledge of Minecraft preferred