Senior Communications Specialist (ID: 148587-1)

Job Title:  Senior Communications Specialist

Location: Remote

Duration/Start Date: 1/15/2025

Salary Range: $40-44 hourly

Candidates with previous experience working at Microsoft Corporation, either as a full-time employee (FTE) or contractor, are strongly preferred.

Role Summary:

This role reports to the Minecraft Head of Social Media and its primary responsibility is to strategize, write and create content for Minecraft collaborations. Youll also manage content calendars, scheduling, and posting on our channels, as well as monitoring analytics and creating reports reporting. You'll work closely with marketing, community, product, and external partners, so cross-functional experience in large, matrixed organizations is required.

Job Responsibilities:

Design and implement breakthrough beyond the game social media strategies and campaigns that creatively connects our diverse and global audience with our external/collaboration partners in a social-first, engaging way.

Ensure that consumer products/partner co-created content is aligned with Minecrafts overarching brand, tone of voice, and social strategy.

Define consumer product social media priorities, goals and targets are aligned to business goals and audience insights.

Provide strategic recommendations and support for Minecraft Creative Team in conceptualization and execution of assets for social media.

Host content ideation and team brainstorms, often with our partners social teams.

Ideate and publish social content and engage with audiences.

Curate user generated content and identify potential influencers, creators, and customer voices to highlight and work with.

Track and report on channel and content performance, setting benchmarks and contributing to campaign reporting dashboards.


Top 3 Hard Skills Required + Years of Experience: 

1. Minimum 3-5+ years experience with Experience in major game publisher
2. Minimum 3-5+ years experience with Analytical ability can drive insight to action.
3. Minimum 3-5+ years experience with Experience in a social media role.

Requirements/Qualifications:

3-5+ years of experience in social media strategy planning, goal setting, and implementation
CPG and/or Retail experience, either direct or via a creative agency, is required. Experience working in gaming sector is a plus, but CPG and/or Retail background is a mandatory.
Experience managing high volume social media channels for a well-known brand or product, ideally a brand that is considered to be at the forefront of culture.
Understanding of community engagement and audience strategy

Skills:

Familiarity using data to adjust and optimize strategy and activations for community-facing channels, and report and communicate channel performance results.

Excellent collaboration, copywriting, and communication skills. English language.

Competent with Office 365 and analytics tools (Adobe Analytics, Google Analytics, Sprinklr, Sprout Social and native social media analytics experience preferred)