About the job Growth Marketing Specialist
About Loop
Loop is a subscription management platform built for e-commerce brands on Shopify. Our primary market is the US, with growing presence in Europe and ANZ.
We are scaling rapidly, driven by a strong product and exceptional merchant experience. We achieved ~3x growth in 2024, followed by nearly 3x growth again in 2025. Looking ahead, we are building the team and foundation to drive another 2x growth in 2026 as we accelerate toward our $50M goal.
About the Role
You will own Loop's inbound growth engine end to end — from the first impression a prospect sees to a closed sale. You architect how Loop acquires, converts, and retains pipeline at scale. You think in systems, test in experiments, and measure in revenue.
Key Responsibilities
Own the full buyer journey: paid impression click landing page MQL SQL closed won; every stage is yours
Design and execute multi-channel acquisition across paid search, LinkedIn, ABM, and lifecycle; own ROAS and cost-per-MQL targets
Build and optimise high-converting landing pages for each campaign and ICP segment; run CRO across ads, forms, and demo booking flows
Continuously test channels, audiences, and messaging; scale what works, cut what doesn't, and document every finding
Engineer uniform, always-on touchpoints across the target account list so Loop stays top-of-mind when the buying window opens.
Build and own email nurture and lifecycle programs from first touch to demo booked
Own full-funnel attribution and weekly pipeline reporting; build the funnel model that forecasts pipeline from channel inputs
Use AI agents and LLM-driven workflows to scale programs, personalise at volume, and move faster
Ideal Profile
4-7 years in growth, demand generation, or performance marketing in B2B SaaS; track record owning multiple channels end-to-end
Strong CRO instincts: you spot a drop-off, form a hypothesis, run the test, and act on the result
Proficient with Google Ads, LinkedIn Campaign Manager, Salesforce or HubSpot, and attribution tooling
Able to build a funnel model, own an attribution framework, and present pipeline data to CXO-level stakeholders
A builder - energised by standing up new systems, not just optimising what already exists