Marketing & Promotions Director, HK & China (shopping mall) | HK$1.5mil+

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Marketing & Promotions Director

The company is a significant corporation headquartered in Hong Kong, actively involved in numerous retail projects and initiatives in both Hong Kong and China. They are currently in search of multiple highly skilled individuals to serve as Team Heads, responsible for leading the Marketing and Promotions Team and managing the marketing efforts for their prestigious shopping malls situated in Hong Kong and China. As a Team Head, you will report directly to the Department Head and oversee a team of 10 professionals in a fast-paced and dynamic working environment.

Responsibilities

• Strong ability to develop branding strategies that are aligned with the corporate brand

• Proficiency in developing comprehensive and integrated marketing and communications strategies and action plans

• Exceptional planning skills to organize year-round events, festive celebrations, and promotional activities

• Expertise in planning and executing social media strategies across various platforms, such as Facebook, Instagram, WeChat, and more

• Demonstrated leadership and management abilities in implementing public relations strategies, including media relations, securing media coverage, community relations, and engaging with Key Opinion Leaders (KOLs)

Qualifications

• Bachelor's degree in Business Administration, Marketing, Communications, Creative, or a related discipline

• Minimum of 10 years of marketing experience in large corporations

• Essential knowledge and previous exposure to the property, retail, tourism, and entertainment industry

• Prior experience in managing marketing activities targeting Chinese tourists and conducting promotional campaigns for shopping malls in China

• Excellent skills in team management and interpersonal communication

• Proficient in English, Cantonese, and Mandarin languages

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Interested parties, please send relevant CV / LinkedIn profile to Scarlett Chan at s@kingdeux.com or apply directly. Please note that only shortlisted applicants will be contacted.