Marketing Insight Analytics

About the company:

• An award-winning research and development studio building at the intersection of two of the most transformative technologies of our time: Generative AI and Blockchain. Backed by a roster of Tier-1 partners like Binance, Mark Cuban Companies, Crypto.com, Metapurse, BITKRAFT, Galaxy Interactive and more

A Day in the Life of a Marketing Insights Analyst

• Collect and analyze on-chain and off-chain data to generate actionable insights for Alethea's marketing initiatives.
• Develop custom reports and dashboards that effectively communicate complex data findings to stakeholders.
• Collaborate with other marketing team members to integrate data-driven insights into campaign planning and execution.
• Stay up-to-date on industry trends and best practices in analytics, especially within the blockchain and crypto markets.
• Present your findings and recommendations to senior leadership to inform strategic planning.

Who You Are

• Bachelors or Masters degree in Statistics, Data Science, Marketing, or related field.
• Minimum 7 years of experience in data analytics, preferably in the tech or blockchain sectors.
• Proficient in data analytics tools like SQL, Tableau, or Google Analytics.
  Strong understanding of on-chain analytics specific to blockchain  technologies.
• Excellent communication skills, capable of translating complex data into easy-to- understand insights and recommendations.