PR Executive

Responsibilities :

• This role will support our Digital PR & Communication Manager in achieving PR goals and executing brand communication strategies.
• Responsible for managing influencer casting, collaborating with media and Key Opinion Leaders (KOLs).
• To work closely with PR agencies for new product launches.
• To oversee Omni-Retail activation communication strategy and execution.

Qualifications :

• At least 3 years of experience as a PR officer; prior experience in the Health & Beauty business is a plus.
• Proficiency in digital communications and social media is essential.
• Exceptional written and verbal communication skills are crucial.
• Strong organizational abilities, visual acuity, prioritization skills, and meticulous attention to detail are important.
• Must possess cultural appreciation, understanding of the beauty industry, familiarity with fashion trends, and knowledge of Thai culture.
• Previous experience collaborating with local KOLs, micro-influencers, etc., is valuable.