CRM Manager - Health and Beauty

• Lead CRM strategy and execution, optimizing campaigns with thorough analysis for ROI.
• Utilize diverse consumer data to tailor CRM programs, aiming at enhancing loyalty and lifetime value.
• Establish and manage loyalty programs, including point systems and special offers.
• Develop customer segmentation models for targeted CRM messaging.
• Collaborate with Marketing Team on CRM initiatives for new products.
• Deploy CRM campaigns across offline and online channels for integrated communication.
• Manage databases for multi-channel communication strategies.
• Supervise CRM platforms to ensure seamless data handling.
• Coordinate with vendors to implement and test new CRM systems.
• Continuously identify growth opportunities and prioritize customer satisfaction solutions.

Qualifications

• Minimum 2-3 years in CRM experience in fast-paced marketing, beauty industry is preferred.
• Strong analytical, project management, and customer understanding skills, requiring cross-functional collaboration.
• Proficient in English, Thai, and MS Office, especially Excel.
• Excellent communication, detail-oriented, and deadline-driven.
• Creative, proactive, problem-solving, and customer-service oriented.
• Adaptable to fast-paced environments, self-motivated, and interested in beauty, fashion, retail, and e-commerce trends.