Senior Graphic Designer

Duties and responsibilities:

• General design work (posters, flyers, merchandise and other marketing material).
• Determine the message the design should portray and work closely with the marketing function of the customer.
• Create images in line with the marketing strategy and brand strategy, aligned to internal company design preferences for customer accounts.
• Display a range of creative design techniques to materialise the concept and design required.
• Plans concept by studying information and materials to ensure all information is included.
• Liaise with the printers in terms of artwork and colors, layout, quality, paper etc.
• Approve the print run executed by the printers against the initially approved artwork.
• Achieve deadlines and working as quick and efficiently as possible.
• Updating adverts on the website and betting displays.
• Liaising with branch team leaders and managers with regards to any design work requested for their branch at customers.
• Photocopying and deep etching pictures in photoshop.
• Overseeing general design work.
• Review designs for errors before printing and publishing them.
• Illustrates concept by designing rough layout of art and copy regarding arrangement, size, type size and style, and related aesthetic concepts.
• Obtain approval of concept by submitting rough layout for approval by the customer.
• Prepare finished copy and prepare final layout by marking and pasting up finished copy and art.
• Complete projects by coordinating with printing and publishing.
• Anticipate the type of design required based on past experience and feedback.
• Directing, supervising, managing, guiding, mentoring junior and advanced graphic designers.
• Ensure error free designs with accurate content. 
• Ensure that designs are free from racial, gender bias, derogatory, defamatory comments.
• Maintains technical knowledge by attending design workshops; reviewing professional publications; participating in professional societies. 
• Keep abreast with competitor activity, market innovation, market trends, customer trends. 
• Ensure measures are put in place and steps are taken to achieve the short term, medium term and long term goals. 
• Product innovation, new service offerings to customers. 

Qualifications and experience:

• Matric
• Bachelor's Degree in Graphic Design
• 3 - 4 years experience in a Senior Graphic Designer role, overseeing a junior team.
• 5 years experience as a senior designer or art director in a corporate design department or an advertising agency
  
• Must have long concept experience and managing a project from concept to end
• Photoshop
• Desktop publishing tools
• Layout skills