About the job Social Media Content Creator
Unleash Your Talents with Us!
Hi there, our future Social Media Content Creator! Happy to see YOU here.
Here at Integrated OS, you'll be part of a team of passionate individuals who are committed to delivering exceptional offshoring services. Bringing in an array of skills and talents from different areas of business from Finance, Human Resources, Information Technology, Customer Service, and Marketing to Sales and Operations.
From humble beginnings, we have built our company from our first team member onwards. Initially, we were lending support to an Australian print manufacturer - The Lamson Group.
Since then, we have continued to uphold our core values and culture and developed a deeper understanding of how people need help to succeed in their goals. And YOU might be a part of this amazing growth as our team keeps growing above all expectations!
What you'll do:
As a creative Social Media Content Creator, we are seeking a candidate who excels in storytelling and possesses a deep understanding of social media platforms, audience behaviors, and emerging trends. In this position, your responsibilities will include devising and implementing social media content strategies across diverse industries. You will conduct audience research, create engaging copy, and develop visually striking advertisements to amplify our clients' brand visibility and drive lead generation on major social media platforms, particularly Meta, LinkedIn, Pinterest, and TikTok.
Key responsibilities for this role include:
- Content Strategy
- Develop and implement a comprehensive social media content strategy aligned with client goals.
- Stay updated on industry trends and platform algorithm changes to ensure optimal content performance.
- Collaborate with the Australian team to ensure we are delivering high quality, locally focused campaigns
- Audience Research
- Conduct in-depth research to understand target audiences, their preferences, and behaviours on social media.
- Utilise analytics tools to gather insights and adjust strategies based on audience feedback and data.
- Research and create audience targeting for paid social campaigns using Ads Manager.
- Copywriting
- Create engaging and persuasive copy for organic and paid social media content.
- Maintain brand voice and tone consistency across all platforms and campaigns.
- Excellent attention to detail, grammar and correct spelling at all times.
- Understanding of different audience and how to write for social media captions vs social media ads.
- SEO copywriting skills are a bonus.
- Visual Content Creation
- Design visually appealing graphics, images, and videos to accompany social media posts and ads.
- Collaborate with the social media content team to ensure high-quality and on-brand visual content.
- Ensure brand guidelines are adhered to, always using the correct brand colours, fonts and design treatments.
- Analytics and Reporting
- Track and analyse the performance of social media campaigns using relevant metrics.
- Generate regular reports to evaluate the success of content strategies and make data-driven recommendations for improvement.
- Ability to interpret data from social platforms natively.
- Use of 3rd party platforms experience like Agency Analytics is a bonus.
- Ability to write and report on monthly insights accurately and insightfully
Successful candidates should have:
- Proven experience as a Social Media Content Creator or similar role
- In-depth knowledge of social media platforms, trends, and best practices
- Strong copywriting skills with the ability to create compelling and shareable content
- Proficiency in graphic design tools and video editing software e.g. Adobe InDesign, Photoshop prefferable. Canva is also acceptable.
- Excellent communication and collaboration skills.
- Analytical mindset with the ability to interpret data and adjust strategies accordingly.
- Fluent with Australian English and cultural nuances.
- Willingness for a work-onsite arrangement (Alabang, Muntinlupa City).