Brand Manager

WE ARE HIRING

Job Title: Brand Manager
Location: Sri Lanka
Employment Type: Full-Time

Key Responsibilities:

• Brand Strategy Development: Develop and execute comprehensive brand strategies to drive brand awareness and business growth.
• Market Research: Conduct market research to identify consumer insights, market trends, competitor activity, and brand expansion opportunities.
• Brand Positioning: Define and maintain consistent brand positioning across all marketing channels.
• Brand Identity Management: Oversee brand identity management, ensuring all marketing materials align with brand guidelines.
• Campaign Design & Execution: Design and execute effective ATL, BTL, and Digital marketing campaigns to enhance brand visibility and consumer engagement.
• New Product Development: Lead and manage new product development processes, ensuring successful campaign execution.
• Promotions Management: Plan and evaluate consumer promotions to drive brand engagement.
• Cross-functional Collaboration: Work closely with cross-functional teams to maintain brand consistency and develop competitive trade plans.
• Relationship Management: Build and maintain strong relationships with key principals and stakeholders, proactively addressing market shifts.
• Integrated Marketing: Plan and execute integrated marketing campaigns to enhance customer engagement and brand loyalty.
• Budget Management: Establish and manage the brand budget, collaborating with sales and trade marketing teams on channel development programs.
• Performance Monitoring: Monitor and analyze brand performance metrics, adjusting strategies as needed to optimize results.
• Industry Awareness: Stay updated on industry developments and emerging trends to inform strategic decision-making.

Qualifications and Skills:

• Educational Background: Bachelors degree or professional qualification in Sales & Marketing from a recognized institution.
• Experience: 2-3 years of experience in marketing, brand management, or a related field.
• Campaign Execution: Proven track record in creating and executing successful marketing campaigns.
• Team Management: Experience in managing cross-functional teams and working in a dynamic, fast-paced environment.
• Digital Marketing: Proficiency in digital marketing, market research, and data-driven decision-making.
• Communication Skills: Excellent communication, negotiation, and strong analytical skills.
• Creativity: Creative thinking and a passion for branding and consumer behavior.

Why Join Us?

• Opportunity to work in a dynamic and growth-oriented environment.
• Competitive salary package with opportunities for career growth.
• Be a part of a forward-thinking team focused on innovation and branding excellence.
  
  Ready to take your career to new heights?
  
  We're InTalent Asia, your go-to recruitment partner in Sri Lanka, and we've got an exciting opportunity for you! Our client is looking for a dynamic individual to fill the role of Brand Manager
  
  At InTalent Asia, we're not just recruiters; we're here to architect your career success. Join us in the journey of matching your skills with unparalleled opportunities.
  
  Apply now and see how you can be the perfect fit for this exclusive position!
  
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