SEO & Digital Marketing Manager

WE ARE HIRING !!

Position: SEO & Digital Marketing Manager

Role Overview
We are seeking an experienced and dynamic SEO & Digital Marketing Manager to lead the digital marketing strategy and enhance the company's online visibility. This role involves overseeing SEO efforts, optimizing digital marketing campaigns, and managing the digital marketing team to align with business objectives and KPIs.

Responsibilities

• SEO Strategy & Implementation: Develop and execute comprehensive SEO strategies to improve organic search rankings and drive qualified traffic.
• On-Page & Off-Page SEO: Manage on-page SEO optimization (keyword research, meta tags, content optimization) and off-page efforts (link building, partnerships).
• Technical SEO: Conduct audits and resolve technical issues, including site structure, mobile optimization, page speed, and indexing.
• Campaign Management: Oversee digital marketing campaigns across SEO, SEM, email, social media, content marketing, and paid advertising.
• Team Leadership: Lead and mentor the digital marketing team, ensuring alignment with SEO objectives and overall marketing goals.
• Content Strategy & Collaboration: Work with the content team to ensure SEO-optimized content that targets the right audience.
• Performance Monitoring & Reporting: Track and analyze SEO metrics and digital marketing KPIs, using tools like Google Analytics, SEMrush, and Ahrefs.
• Budget Management: Manage campaign budgets and allocate resources efficiently across SEO and other channels.
• Growth Strategy Development: Collaborate with cross-functional teams to drive growth and improve ROI.
• Stay Current on Industry Trends: Monitor SEO algorithm updates and new technologies to keep strategies ahead of the curve.
• Stakeholder Communication: Maintain relationships with internal teams and external partners to align marketing efforts with business goals.

Requirements

• Bachelors degree in Digital Marketing, Marketing, Business, or a related field (or equivalent experience).
• Minimum 5 years of experience in digital marketing, with a strong focus on SEO.
• Proven experience managing SEO and digital marketing campaigns across multiple channels, including SEM, social media, and email.
• Deep knowledge of SEO best practices, digital marketing tactics, and analytics tools.
• Proficiency with SEO and analytics tools like Google Analytics, SEMrush, Ahrefs, and Moz.
• Strong leadership skills and experience in mentoring teams.
• Excellent communication skills and ability to collaborate across departments.
• Ability to analyze data, extract insights, and optimize strategies.
• Project management experience with strong organizational skills.
• Familiarity with CMS, HTML, and web development basics.
• Knowledge of paid advertising platforms (Google Ads, Facebook Ads) is a plus.
  
  Ready to take your career to new heights?
  
  We're InTalent Asia, your go-to recruitment partner in Sri Lanka, and we've got an exciting opportunity for you! Our client is looking for a dynamic individual to fill the role of SEO & Digital Marketing Manager.
  
  At InTalent Asia, we're not just recruiters; we're here to architect your career success. Join us in the journey of matching your skills with unparalleled opportunities.
  
  Apply now and see how you can be the perfect fit for this exclusive position!