Business Intelligence Analyst (B2C)

Main Duties

• Analyze retail market trends, customer behavior, and distributor/retailer performance in the bag cement market.
• Monitor competitor activities, pricing, promotions, and market movements.
• Support demand forecasting by analyzing housing, renovation, and market trends.
• Build dashboards and reports using Excel and Power BI to support business decisions.
• Collaborate with Sales, Pricing, Brand Activation, and Planning teams to provide market insights and recommendations.

Requirements

• Bachelor's degree in Business Analytics, Marketing, Economics, Statistics, or Industrial Engineering.
• 3–5 years of experience in Market Research, Business Intelligence, or Commercial Analytics.
• Preferred background in Building Materials, FMCG, Consumer Goods, Paint, or Retail industries.
• Strong analytical skills with proficiency in Excel, statistical analysis, and Power BI/dashboard development.
• Excellent communication, stakeholder management, and problem-solving skills.