Brand GDP - Brand Communication - HCM (For Fresh Graduate Student)

MAIN DUTIES:

1. Support Implementing /executing brand communication plan and activities across channels

• Support and execute comprehensive brand communication activities/campaign to enhance the company's presence in a competitive market.
• Keep update for competitor analysis on digital landscape to identify opportunities for differentiation and support for branding action
• Implementing brand communication plans and content across various channels.

2. Managing and develop content on Digital and Social Channels

• Develop and manage social respond management across communication channels (Facebook, Zalo, Tiktok,...) with internal resources
• Keep update and tracking digital report performance
• Managing digital database
• Innovate and propose creative concepts and content strategy on social channels (Facebook/Linkedn/Tiktok/... with supervising)
• Supporting in generate SEO content to enhance the brand positioning

3. Supporting in other branding activities

• Support in executing branding customer engagement activities for beyond cement business segment (CONWOOD, Drymix, Ecocycle,...)
• Supporting other branding activities/campaign with cross function as requested
• Encourage and support team to generate new ideas/initiatives for branding activities across channels

REQUIREMENTS:

1. Educational Qualifications

• Bachelors degree in marketing, business administration, brand communication, or a related field.
• Proficient in Microsoft Offices
• Good at English (both speaking & writing)
• Basic design skill (Canva, Capcut,...)

2. Relevant Experience

• Fresh graduate or less than 1 year working experience (ability to perform full-time job in September 2024)

3. Leadership & Competencies

• Ability to work collaboratively in a cross-functional team environment.
• Strong project management and time management skills
• Results-oriented with a track record of successfully executing branding initiatives.
• Excellent communication and presentation skills.
• Can do attitude & proactive.
• High responsibility