Job Description:

A rapidly growing international B2B gaming technology provider is seeking a commercially astute Territory Manager – North Africa to develop strategic partnerships, identify market opportunities and build sustainable revenue growth across the region.

The business provides premium online casino content, live casino products, jackpot solutions and player-engagement tools to operators across regulated markets worldwide. This role will be instrumental in supporting regional expansion and establishing a strong commercial footprint in North Africa.

The Territory Manager will take ownership of commercial development across North Africa, building relationships with operators, technology partners, aggregators and other relevant stakeholders.

You will combine market intelligence, consultative selling and relationship management to identify viable opportunities and position the company's product portfolio effectively within a complex and evolving regional landscape.

Key Responsibilities:

  • Develop and execute the commercial strategy for North Africa.
  • Identify and build relationships with prospective operators, platforms, aggregators and strategic partners.
  • Manage the full new-business process, including prospecting, product presentations, negotiations, contracting and commercial handover.
  • Develop existing partnerships through cross-sell opportunities, product expansion and account optimisation.
  • Present online casino, live casino, jackpot and player-engagement solutions to senior stakeholders.
  • Track regional market developments, regulatory changes, competitor activity and emerging commercial opportunities.
  • Work closely with internal product, marketing, legal, compliance and account-management teams to support successful launches and ongoing partner performance.
  • Represent the business at relevant industry events, conferences and client meetings.
  • Deliver accurate commercial forecasts, pipeline updates and market reports.

Requirements:

  • Proven experience in business development, commercial partnerships, account management, sales or territory management within iGaming, online casino, payments, gaming technology or a comparable B2B environment.
  • Strong understanding of North African gaming, digital entertainment, payments or online betting markets.
  • Existing relationships with relevant operators, platforms, aggregators, affiliates or technology partners will be highly advantageous.
  • Experience managing complex commercial sales cycles and senior stakeholder relationships.
  • Strong negotiation, presentation and commercial-analysis skills.
  • Ability to navigate market complexity, regulatory nuance and cross-border commercial environments.
  • Willingness to travel across North Africa as required.
  • Excellent English communication skills.
  • French and Arabic language capability will be a strong advantage.

What's on Offer:

  • A strategically important commercial role within an international gaming technology business.
  • The opportunity to establish and grow a high-potential regional territory.
  • Exposure to innovative online casino, live casino, jackpot and engagement products.
  • Direct collaboration with global product, commercial and operational teams.
  • A strong platform for candidates looking to build long-term influence in emerging gaming markets.

This role is suited to a commercially sophisticated professional who can navigate complex markets, build trusted partnerships and create a clear path to sustainable growth across North Africa.

Apply now by sending your CV to contact@initiateinternational.com for this Territory Manager role.