About the job Advertising Consultant
Job Summary:
We are seeking a strategic and creative Advertising Consultant to join our team and help clients achieve their marketing goals through effective advertising strategies. The ideal candidate will be skilled in market research, media planning, and campaign execution across traditional and digital platforms.
Key Responsibilities:
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Understand clients business objectives and develop tailored advertising solutions
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Conduct market research to identify trends, target audiences, and competitive analysis
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Plan, develop, and manage advertising campaigns across various channels (e.g., print, digital, TV, radio, social media)
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Advise clients on brand positioning, messaging, and media strategies
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Collaborate with creative and media teams to ensure alignment with client goals
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Track and report campaign performance, offering optimization recommendations
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Maintain strong relationships with clients through regular communication and performance reviews
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Stay current with industry trends, tools, and emerging advertising platforms
Requirements:
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Bachelors degree in Marketing, Advertising, Communications, or a related field
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[25]+ years of experience in advertising, marketing, or media consulting
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Strong knowledge of advertising platforms (Google Ads, Meta Ads, print media, etc.)
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Excellent communication, presentation, and interpersonal skills
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Analytical mindset with proficiency in tools like Google Analytics, Excel, or ad dashboards
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Ability to manage multiple projects and meet tight deadlines
Preferred Qualifications:
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Experience working in an advertising agency or consultancy
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Knowledge of programmatic advertising and performance marketing
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Certification in digital marketing (e.g., Google Ads, HubSpot, Meta Blueprint)