About the job Marketing Executive
Our client:
Founded over 27 years ago and are the world's largest Education Seminar company. Host and produce 500+ entrepreneurial events across 37 countries including Australia, New Zealand, Singapore, Malaysia, South Africa, the USA, Europe, the Middle East, South America, and the UK. Also, provide the key to personal and business success, creates life-changing experiences with the world's best Leaders & Disruptors in Personal Development, Business, Marketing, Tech & Startups, Politics, Sports & Entertainment and more.
Job Responsibilities:
1. Strategy Development
- Assist in developing and implementing email marketing strategies aimed at enhancing engagement, driving conversions, and retaining customers.
- Support the marketing team in creating and refining overall marketing strategies that align with the company's goals.
- Monitor industry trends and competitor activities to inform strategic planning and identify opportunities for innovation
- Develop and execute social media content strategies to build brand awareness and drive engagement.
2. Content Creation and Copywriting
- Create compelling target and targeted email marketing content, including promotional emails, newsletters, and automated campaigns
- Write and edit high-quality copy for various marketing materials, including web content, social media posts, and press releases.
- Ensure all content is consistent with the company's brand voice, style, and messaging guidelines.
- Develop and execute social media content strategies to build brand awareness and drive engagement.
3. Social Media Management
- Develop, implement, and manage social media content calendars across platforms such as Facebook, Instagram, LinkedIn, and Twitter.
- Engage with the online community by responding to comments, messages, and interactions in a timely manner.
- Track, analyze, and report on social media metrics to evaluate campaign effectiveness and make data-driven adjustments.
4. Data Analysis and Reporting
- Track, analyze, and report on key email marketing metrics such as open rates, click-through rates, and conversion rates
- Utilize data-driven insights to optimize email marketing campaigns and improve performance
- Present regular reports to the marketing manager and team, highlighting campaign results and areas for improvement.
- Monitor social media analytics to understand audience behavior and preferences, adjusting strategies accordingly.
4. Others
- Be adaptable and wiling to take on additional roles and tasks as needed during and outside of events, contributing to various marketing projects and initiatives.
5. Additional Tasks
- Coordinate with the design team to create visually appealing email templates and graphics.
- Stay up-to-date with the latest email marketing best practices and technologies.
- Collaborate with cross-functional teams, including sales, product development, and customer services, to ensure cohesive marketing efforts.
- Participate in brainstorming sessions and contribute creative ideas for new marketing campaigns and initiatives.
Requirements:
- Bachelor's degree in Marketing, Communications, or a related field
- Strong writing, editing, and proofreading skills.
- Knowledge in email marketing platforms (E.g., Mailchimp, HubSpot) and analytics tools (e.g., Google Analytics) is a plus
- Multi-skills in creative artwork is a plus
- Required languages: English, Mandarin
- Excellent organizational and project management skills
- Ability to work independently and as part of a team
- Strong attention to detail and ability to meet deadlines
- Flexibility and willingness to take on a variety of tasks and responsibilities
Key Attributes:
- Creative thinker with a strategic mindset
- Data-driven with a focus on achieving measurable results
- Strong communicator with excellent interpersonal skills
- Adaptable and proactive in taking on new challenges
- Enthusiastic about marketing and staying current with industry trends
What is offered:
- Recognition with an exposure and working experience with world-renowned speakers and business expects.
- We listen and acknowledge your ideas and suggestions.
- An inspiring career experience by providing you a great responsible and at the event.
- Young, energetic, fun and conducive working workplace.
- We provide an opportunity for your innovation.
- A favorable chance for a promotion by your performance.
- Opportunity to travel and support overseas events.
- Great remuneration offer. (Basic, Commissions, Allowance, attractive event incentive and bonus)
Remuneration:
MYR 2,000 - 3,500
Working Hours:
Monday - Friday | 10am - 7pm
Location:
Dataran Prima, Kelana Jaya