Marketing Manager - F&B

About the Company

Our client is a global snack chain with over 1,800 stores worldwide. They are Thailand's fastest growing F&B companies with more than 120 branches across Thailand in 7 years. At Malaysia, they are now one of the fastest growing QSR chains with 10 stores and more just within a year.

Job Responsibilities

Strategic brand and communication management (30%)

• Analyze sales, market, consumer research and brand analysis to create and manage marketing campaign (Branding and Promotional campaign) working closely with in-house team and agencies for the execution level.
• Online marketing campaign is one of our key pillars, you will lead a strategic marketing communications plan both online and offline including budgets and timeline management to meet the business strategic goals.
• Proceed branding and marketing communication enhancement and improvement initiatives to improve efficiency and effectiveness and value added on media spending.
• Conduct a monthly market analysis and communication report.

Marketing material execution (40%)

• You will embody the role of a "Content Guru." Your responsibilities will encompass crafting messages for both art direction briefs, adeptly assuming the role of a copywriter, media planning and skillfully optimizing advertisements.
• Adapt brand materials though all touchpoints (Both Online and Offline) to ensure an ideal fit for the Malaysian target market.
• Be the lead for brand properties, managing updates and communications through owned channels.

Digital Marketing management (30%)

• Formulating and crafting a digital content plan that aligns with the brand essence and online landscape, utilizing a content calendar and maximizing the allocated budget for boosted advertising.
• Media planning and Ads optimization skills are required.
• Other duties to be assigned as needed.

Benefits

• Competitive remuneration package
• Young team with a clear growth trajectory
• Leadership opportunity

Work Environment

• Fast-paced, energetic and fun working environment
• Flat hierarchy We all work closely as a team
• Results-driven Culture You are judged by your performance and nothing else.
• Great opportunities for career growth Were a fast-growing organization that values meritocracy. There is no limit to how far you can grow

Job Requirements

• Minimum bachelors degree in business or marketing fields
• Minimum 5 year experience in Marketing-related or advertising/media agency roles
• Good Command of English and BM
• Self-driven, accountable and passion for results
• Resourceful, energetic, and eager to drive impact.
• Adaptive, innovative, and agile
• Growth mindset with shared vision to grow the company
• Strong business acumen with adept problem solving skills
• Inclusive team player in an empowered start-up environment
• Strong communication skills in BM and English
• Proficient analytical skills for financial and operational analyses
• Proficient in Microsoft office (Powerpoint, Excel, Outlook)
• Travel within Malaysia especially Klang Valley
  

Working Location
Kelana Jaya

Remuneration

MYR 6,500 - MYR 10,000

Consultant in Charge

Kah Wai | kahwai.neoh@hunters-in.com | 012 233 3162

Angel Chok | angel.chok@hunters-in.com | 014 612 6048