Marketing Manager | Cebu | Auto

Marketing Manager

Location: Cebu
Work Setup: Onsite
Schedule: Monday to Friday | Day Shift

Job Description

We are looking for a seasoned marketing professional with a proven track record in Retail, FMCG, or Multibrand environments. A balanced strategist who is equally comfortable deep-diving into Facebook Ads analytics and coordinating large-scale physical events and billboard placements. We need a leader who can coach a team of 6–8 members and collaborate directly with the COO to turn company objectives into high-impact campaigns.

Key Responsibilities

• Develop and execute integrated marketing plans that align with company sales objectives and revenue growth.
• Oversee Facebook Ads, TikTok campaigns, and content execution while utilizing analytics to measure and optimize performance.
• Manage offline initiatives including events, activations, and outdoor advertising such as billboards.
• Lead and coach a team of 6–8 direct and indirect reports to ensure timely delivery of all marketing initiatives.
• Partner with Sales and Operations to support branch-level initiatives and market expansion.
• Manage marketing budgets, negotiate with suppliers, and prepare data-driven reports to guide executive decision-making.

Qualifications

• Bachelors degree in Marketing, Business, or a related field.
• Minimum of five (5) years of relevant marketing experience, including solid managerial experience handling teams.
• Experience in the automotive or motorcycle industry is a strong advantage.
• Proficient in digital marketing tools (Facebook Ads, TikTok, Analytics) and knowledgeable in basic design principles (Canva/Photoshop).
• Strong analytical, communication, project management, and strategic thinking capabilities.