Revenue Marketing & CRM Supervisor

The Revenue Marketing and CRM Supervisor will lead and supervise our revenue generating marketing initiatives and optimize customer relationship management strategies.

Key Responsibilities:

I. Revenue Marketing Strategy

• Develop and execute growth-driven marketing strategies.
  

• Align with sales, BD, and product teams on revenue goals.
  

• Lead ABM campaigns targeting key segments.
  

• Deliver 100+ qualified leads/month with 20% sales conversion.
  

II. CRM Management

• Manage CRM platforms (e.g., Salesforce, HubSpot) for lead scoring, segmentation, and pipeline tracking.
  

• Ensure data integrity and actionable insights.
  

• Execute email, drip, and automation campaigns.
  

III. Lead Generation & Nurturing

• Run inbound/outbound campaigns to drive and nurture qualified leads.
  

• Optimize customer journeys and boost conversion rates.
  

• Collaborate with sales to refine lead qualification.
  

IV. Performance & Reporting

• Track campaign ROI, KPIs, and identify growth opportunities.
  

• Present data-driven insights to leadership.
  

• Analyze market trends and competitive landscape

Qualifications:

• Bachelors Degree in Marketing, Business Administration, or related field
  

• 2+ years of experience in revenue marketing, CRM management, or related roles
  

• Proven expertise in revenue management, customer acquisition, lead generation, and market intelligence through marketing and CRM initiatives
  

• Proficiency in CRM platforms (e.g., Salesforce, HubSpot, Zoho) and marketing automation tools
  

• Strong analytical skills; experience with data visualization tools (e.g., Tableau, Power BI)
  

• Exceptional communication and leadership abilities
  

• Familiarity with digital marketing channels, SEO/SEM, and content marketing strategies
  

• Experience with customer experience mapping and omnichannel marketing is a plus