About the job Head of Creative Strategy
Job Title: Head of Creative Strategy
About Client
Our Client is a leading tech company that specializes in AI-powered marketing, custom web and app development, and intelligent platforms.
Key Responsibilities
Creative Leadership & Strategy:- Define and oversee the agency's creative vision across campaigns, ensuring consistency with client brand guidelines and business objectives.
- Develop innovative marketing strategies that combine storytelling, design, and digital trends
to drive client growth. - Lead brainstorming and ideation sessions to generate fresh, compelling campaign concepts.
- Collaborate with account management, marketing, design, and content teams to ensure seamless campaign execution.
- Review and approve creative deliverables, ensuring high-quality outputs that meet client
expectations. - Monitor campaign performance and adapt creative strategies to optimize results.
- Serve as the strategic creative advisor to key clients, presenting ideas, campaign strategies, and performance insights.
- Translate client business objectives into actionable creative solutions and measurable outcomes.
- Lead, mentor, and inspire a team of designers, copywriters, and content creators to achieve creative excellence.
- Foster a culture of innovation, collaboration, and continuous learning within the creative team.
- Stay ahead of industry trends, competitor activity, and emerging technologies to inform campaign strategies.
- Integrate data-driven insights into creative planning to maximize campaign effectiveness.
Requirements
- 5+ years of experience in marketing, advertising, or creative strategy, with at least 3 years in a leadership role.
- Proven track record in conceptualizing and delivering high impact campaigns across digital
and traditional channels. - Strong leadership, communication, and client facing skills.
- Expertise in branding, digital marketing, content strategy, and storytelling.
- Familiarity with marketing analytics, performance metrics, and campaign optimization.
Other Details:
Work Type: Onsite
Working Days: Monday to Friday
Working Timings: Morning
Experience: 5+ years
Employment Type: Full-time
Location: Lahore
About HR Ways:
"HR Ways is an Award winning Technical Recruitment Firm helping software houses and IT Product companies internationally and locally to find IT Talent. HR Ways is engaged by 300+ Employers worldwide ranging from worlds biggest SaaS Companies to most competitive Startups. We have entities in Dubai, Canada, US, UK, Pakistan, India, Saudi Arabia, Portugal, Brazil and other parts of the world. Join our WhatsApp Channel https://shorturl.at/983az to stay updated or visit www.hrways.co to know more."