About the job PR and Marketing Executive
About the job: PR and Marketing Executive
Client company introduction:
About Company:
A leading provider of smart home and office automation solutions in Pakistan. Established in 2019 and headquartered in Karachi, specializes in developing AI-powered energy management and automation devices.
Job Description:
Key Responsibilities:
Digital Marketing Strategy:
Assist in the development and execution of digital marketing strategies to achieve brand awareness, engagement, and lead generation goals.
Conduct market research and competitor analysis to identify opportunities and trends. Content Creation:
Create and curate high-quality, visually appealing content for various digital platforms, including social media, websites, email marketing, and advertising campaigns.
Collaborate with designers, writers, and other creative professionals to develop content that aligns with the brand's voice and messaging.
Social Media Management:
Manage and maintain social media profiles by posting content, responding to comments, and analyzing performance metrics.
Develop and implement social media advertising campaigns to reach target audiences.
Analytics and Reporting:
Monitor and analyze the performance of digital marketing efforts using tools like Google Analytics and Meta Ads Manager.
Generate reports on key metrics and provide recommendations for improvement.
Budget Management:
Assist in the management of the digital marketing budget and exhibitions ensuring campaigns are cost-effective and deliver a positive return on investment (ROI).
Event Management:
Plan and execute PR events, such as press conferences, product launches, and promotional activities.
Coordinate logistics, invitations, and media attendance for events.
Prepare and distribute event-related materials and press kits.
Team Collaboration:
Work closely with cross-functional teams, including marketing, design, and operations, to ensure cohesive and effective campaigns.
Collaborate with senior managers to implement strategies and provide creative input.
Note:
No compromise on communication and soft skills.
Experience :
2 years
Work Timings:
9:00 AM - 6:00 PM
Work Mode:
Onsite Karachi
Work Days :
Monday-Saturday
Benefits:
Market Competitive
- Medical Insurance
- OPD/IPD Reimbursement
- EOBI - Yearly bonus
- Company-paid leaves
About HR Ways:
Apply at jobs@hrways.co (not com)
About HR Ways: HR Ways is an award-winning Technical Recruitment Firm helping software houses and IT Product companies internationally and locally to find IT Talent. HR Ways is engaged by 300+ Employers worldwide ranging from the world's biggest SaaS Companies to the most competitive Startups. We have entities in Dubai, Canada, the US, the UK, Pakistan, India, Saudi Arabia, Portugal, Brazil, and other parts of the world. Join our Whatsapp Channel https://shorturl.at/983az to stay updated or visit www.hrways.co to know more.