Social Media Strategist

About the company we're hiring for Currently:

UAE-based pioneer delivering customer-centric experiences and unparalleled opportunities through cutting-edge technology, with six innovative tech ventures across the globe.

About the role

We are looking for a Social Media Strategist to take full ownership of our brand channels and
shape how we show up online. You will translate brand vision into social-first strategies,
frameworks, and content that drive growth, engagement, and cultural relevance.
You should be fluent in platform dynamics, content creation, and cultural trends. You live on
the For You page, thrive on ideas, and know how to turn them into standout campaigns.

What you will do:


• Develop and own a clear social media strategy with measurable goals, KPIs and execution roadmaps.
• Lead the monthly content calendar and establish creative and copy guardrails to keep all channels consistent and on-brand. 
• Build social-first frameworks, flows and processes that drive audience growth, brand affinity and engagement. 
• Ideate, direct and oversee end-to-end content creation across Instagram, TikTok, YouTube and LinkedIn. 
• Partner with in-house creators, videographers and designers to deliver work that meets the highest creative standards. 
• Produce monthly performance reports with insights, recommendations and next steps. 
• Stay ahead of platform updates, cultural shifts and social trends to keep the brand at the forefront of social commerce.

What we are looking for:

• A social-native thinker who understands platform nuances, audience behaviors and creative trends.
• Someone fluent in tech and culture who knows what brands are posting, what AI founders are building and where conversations are heading. 
• A fast, clear, high-quality writer with a knack for punchy, shareable copy. 
• AI-forward and confident using new tools to streamline and enhance work.
• Collaborative yet autonomous with the ability to manage cross-functional partnerships. 
• Analytical and experimental, willing to test and challenge best practice. 
• Proactive and outcome-driven with a focus on tying work to business goals.
• Detail-obsessed where it matters, especially in how the brand shows up publicly.

Why this role matters:

You will be the architect of our social presence, creating systems, setting standards and
building content that not only performs but also positions us as a leader in culture and social


Other Details:

Work Mode: ONSITE - Full Time

Location: Dubai, UAE

Experience: 8plus

Days: Monday to Friday

Timing: 9am-6pm

Benefits:

• Health insurance for employee & family
• Annual Ticket
• 24 Annual leaves on year completion
• Bonus - performance based
• Annual increment

About HR Ways:

HR Ways is an Award winning Technical Recruitment Firm helping software houses and IT Product companies internationally and locally to find IT Talent. HR Ways is engaged by 300+ Employers worldwide ranging from worlds biggest SaaS Companies to most competitive Startups. We have entities in Dubai, Canada, US, UK, Pakistan, India, Saudi Arabia, Portugal, Brazil and other parts of the world. Join our WhatsApp Channel https://shorturl.at/983azto stay updated or visit www.hrways.co to know more.