Business Development Specialist | Onsite | Lahore | Salary in PKR

Job Description: Business Development Specialist — Healthcare Software

About Company:

Innovative digital solutions provider specializing in custom software, app development, and marketing strategies to fuel business growth.

Target Market: Lahore, Pakistan Product: Healthcare

About the Role

We are seeking a Business Development Specialist to sell AI Healthcare+ to clinics, hospitals, medical centers and specialist practices across Lahore, with a 3 to 5 years of experience.

You will manage the complete sales cycle, from identifying prospects and conducting demonstrations to negotiating agreements and closing deals.

Key Responsibilities

• Identify and qualify prospective healthcare customers across Lahore.
• Generate opportunities through calls, email, LinkedIn, referrals and in-person visits.
• Build relationships with clinic owners, doctors, hospital administrators, medical directors and procurement teams.
• Understand each prospect's documentation workload, patient communication needs and operational challenges.
• Conduct tailored product demonstrations that connect the software's capabilities to customer needs.
• Coordinate pilot programmes with clinical and technical teams, establish success criteria and convert successful pilots into paid agreements.
• Prepare proposals, negotiate within approved commercial terms and close sales.
• Work with technical colleagues to address deployment, security, data handling and integration questions.
• Maintain accurate CRM records, follow-up schedules, sales forecasts and pipeline reports.
• Coordinate onboarding handovers and identify opportunities for referrals and account expansion.
• Share customer feedback and local market insights with product and leadership teams.
• Communicate product capabilities accurately, including the requirement for clinician review and approval of patient-facing outputs.

Required Qualifications and Skills

• Proven experience in B2B software sales or business development, with demonstrated success in acquiring customers and closing deals.
• Ability to manage the full sales cycle independently.
  Strong prospecting, presentation, negotiation and relationship-building skills.
• Ability to explain software clearly to both clinical and business stakeholders.
• Strong spoken and written Urdu and English; Punjabi is an advantage.
• Experience using CRM tools and managing a structured sales pipeline.
• Based in Lahore or able to conduct regular in-person meetings throughout the city.
• Organised, proactive and consistent in following up with prospects.

Preferred Experience

• Experience selling healthcare software, clinic management systems, electronic medical records or AI-enabled solutions. 
• Existing relationships with doctors, clinic owners or hospital management in Lahore.
• Familiarity with healthcare workflows and purchasing processes.
• Experience coordinating product demonstrations and software pilots.
• A relevant degree or equivalent practical experience.



Performance Measures

• Qualified sales opportunities and pipeline value generated.
• Product demonstrations progressing to pilots or proposals.
  Pilot-to-customer conversion rate.
• New customers acquired and revenue achieved against agreed targets.
• Sales-cycle progress and forecast accuracy.
• Successful customer handovers, referrals and account expansion.

Other Details:


• Experience: 3 + years
• Location: Lahore
• Timings:10AM-7PM
  
• Work Days: Mon - FRI
  
• Work Mode: Onsite

About HR Ways: HR Ways is an Award winning Technical Recruitment Firm helping software houses and IT Product companies internationally and locally to find IT Talent. HR Ways is engaged by 300+ Employers worldwide ranging from worlds biggest SaaS Companies to most competitive Startups. We have entities in Dubai, Canada, US, UK, Pakistan, India, Saudi Arabia, Portugal, Brazil and other parts of the world. Join our Whatsapp Channel https://shorturl.at/983az to stay updated or visit www.hrways.co to know more.