Affiliate Marketing Manager

Location: Remote | Compensation: TBD (based on experience)

Were looking for a strategic and data-driven Affiliate Marketing Manager to lead the development and growth of our affiliate program. This is a key role for someone who thrives in performance-based marketing and enjoys building partnerships that drive real business impact.

You'll be responsible for building a scalable affiliate ecosystem from the ground up or optimizing an existing framework. If youre passionate about digital marketing, enjoy working cross-functionally, and know how to turn data into strategythis could be the perfect fit.

Key Responsibilities

1. Strategy & Program Development

• Design and implement a robust affiliate marketing strategy from scratch or enhance the current structure.
• Define offer models, commission tiers, bonus incentives, and onboarding processes.
• Evaluate, select, and manage affiliate platforms (e.g., Refersion, Rewardful, Impact, FirstPromoter).
• Align affiliate strategy with overall marketing and revenue goals.

2. Partner Recruitment & Enablement

• Source and onboard high-value affiliate partners such as:
  • Content creators (YouTubers, podcasters, online educators)
  • Digital marketing agencies and consultants
  • Influencers in niche markets and newsletter owners
• Build and maintain a partner enablement toolkit (swipe copy, creatives, brand guidelines, product walkthroughs).
• Educate partners on product benefits, use cases, and how to optimize their performance.

3. Funnel Optimization & Growth

• Optimize affiliate funnels to increase engagement, clicks, and conversions.
• Run A/B tests on landing pages, offers, and CTAs to identify high-performing elements.
• Collaborate with content, product, and performance marketing teams to ensure campaigns are aligned and fully supported.

4. Analytics & Reporting

• Build and maintain a dashboard for affiliate tracking, attribution, and performance monitoring.
• Analyze KPIs and ROI across campaigns; generate actionable insights to improve performance.
• Create weekly and monthly reports for internal stakeholders with metrics, trends, and strategic recommendations.
• Ensure timely and accurate commission payouts and maintain transparent financial records.

5. Relationship Management & Communication

• Act as the primary liaison for affiliate communication and relationship management.
• Provide ongoing support and motivation to partners through newsletters, product updates, and engagement campaigns.
• Maintain a structured CRM to track affiliate relationships, status, performance history, and touchpoints.

What We're Looking For

• Proven experience building or managing an affiliate marketing program.
• Familiarity with major affiliate platforms and marketing automation tools.
• Strong analytical mindset with the ability to derive insights from data.
• Excellent communication, negotiation, and partnership management skills.
• Creative thinker with a proactive approach to problem-solving and growth hacking.