Brand Manager (12-Month Maternity Cover | Consumer Health MNC)

About our client

Our client is a leading global consumer health company whose household-name brands span oral health, pain relief, respiratory health and vitamins & supplements. Its Singapore team manages a portfolio of market-leading brands across retail, pharmacy and e-commerce channels.

About the role

You will step in for 12 months to lead an established brand portfolio for the Singapore market. You will own the brand plan, activation and execution, and drive share, sales and profit growth. This role suits an experienced brand manager who can take over a live plan quickly and deliver results from day one. Reporting to the Marketing Lead, Singapore.

Key responsibilities

• Identify new growth opportunities by spotting emerging consumer, wellness and commerce trends and translating them into actionable ideas.
• Experiment with new operating models and more agile ways to launch, learn and scale across APAC.
• Drive digital-first brand building across eCommerce, social commerce, influencers/creators, affiliates and emerging channels.
• Shape innovation and communications, developing compelling propositions and integrated activation plans.
• Partner across markets and functions to turn strategy into execution and drive commercial performance.

Requirements

• 5 years of experience in brand marketing, portfolio management, innovation, and/or commercial leadership.
• Experience translating consumer and customer insights into effective communications and sustainable brand share growth
• Experience leading large-scale launches and delivering outcomes through cross-functional collaboration in a matrix organization
• Strong financial acumen, including budget management, to drive profitable growth
• Experience in eCommerce, social commerce, influencer/creator marketing, affiliates or digital performance marketing would be a strong advantage.
• Available to start at short notice for a 12-month contract.

Additional Information

• 12-month contract (maternity cover)
• Hybrid working arrangement
• Located in Buona Vista

GMP Recruitment Services (S) Pte Ltd | EA License: 09C3051 | EA Personnel: Jaremy Ong | Registration No: R1876766

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