Technical Sales Executive

Job Openings Technical Sales Executive

Key Responsibilities

Develop new business opportunities within Semiconductor Equipment, Factory Automation and Module Products.
Identify manufacturing challenges and recommend suitable solutions.
Achieve sales, gross profit and new customer acquisition targets.
Maintain opportunities and forecasts in Salesforce CRM.
Prepare quotations and negotiate within approval authority.
Develop territory growth strategies and identify high-potential market segments.

Build long-term relationships with OEMs, EMS providers, System Integrators and End Users.
Grow existing accounts through cross-selling and upselling.
Provide timely follow-up on enquiries, quotations and after-sales support.
Develop strategic account plans for key customers.

Understand customer manufacturing processes and qualification requirements.
Conduct technical presentations and product demonstrations.
Work closely with Product Management, Customer Service and Operations to deliver solutions.
Lead complex qualification projects and coach junior sales team members.

Monitor competitors including Keyence, Omron, SMC, Bosch Rexroth, Hiwin and similar suppliers.
Share market intelligence and customer insights.
Support continuous improvement and strategic business initiatives.
Contribute to business planning and regional growth initiatives.

Essential Qualifications

Diploma or Degree in Mechanical, Mechatronics, Automation, Electrical Engineering or a related discipline.
Minimum 6–8 years of B2B technical sales experience.
Experience in Factory Automation, Industrial Automation or the Semiconductor industry.
Direct B2B sales experience with End Users, OEMs, EMS providers or System Integrators.
Knowledge of semiconductor equipment qualification processes is advantageous.
Strong communication, presentation and negotiation skills.
Proficient in Microsoft Excel and PowerPoint.
Experience using a CRM system is preferred.
Willing to travel within ASEAN when required.

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