Job Openings
SEO & SEM
About the job SEO & SEM
Responsibilities
- Manage & strategize organic search traffic and organic keyword ranking campaigns on Google search engine
- Observe and analyze trends in SEO campaigns to regularly provide insightful and actionable data
- Review and analyze company sites: conduct competitive analyses, powerful keyword research, organic ranking tracking, and web monitoring
- Present and execute strategies for growth, optimizations, back-linking, and areas of improvement for client campaigns
- Recommend changes to website architecture, content, internal linking, and other factors to improve SEO positions for target keywords and increase organic traffic growth
- Assume full ownership of assigned campaigns to ensure the delivery of KPIs
- Collaborate with internal teams to complement and enhance overall marketing campaign performance
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Provide updates, alerts, and reports on campaigns’ performance
Keep pace with digital marketing landscape changes & disseminate
learning throughout the entire organization
- Planning and exection of SEO campaigns: backend set up, o-site optimizations, off-site optimizations, and measuring impact and effectiveness
- Analyzing market research and industry, competitor case studies, and other various creative marketing techniques based on the research results
- Keep up to date on SEO news and updates, Google's algorithm updates, and various SEO strategies and recommendations to test and implement them
Requirements
- Bachelor degree or above, major in Marketing/Computer Science is preferred
At least 3-year experience in SEO/SEM or the digital marketing industry.
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Experience in FinTech and Crypto industry is a plus
- Strong hands-on experience with organic search platforms such as Google Analytics, Google Search Console, WordPress, Ahrefs, Screaming Frog, SE Ranking, and other SEO platforms are highly desirable
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Analytical, performance-driven, meticulous with data, strong research and
communication skills
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Good organizational and time management skills
- Adaptable, teachable, a problem solver, and able to handle multiple priorities
- Inquisitive, self-starter, ability to self-manage and to work independently with little supervisor while meeting expectations and able to collaborate well within a team
- Working knowledge of search engine optimization algorithms, best practices or have a good understanding of the basics;
- Able to create relevant, engaging, and effective content and/or editing for websites, services, and programs pages, meta page descriptions, blog articles, etc
- Must be proficient in MS Office and Google e.g., Excel Sheets, Word Documents and PowerPoint Presentations
- Google Analytics certified individuals, WordPress & Shopify familiarity (or other content management systems eg., WIX Squarespace, PretaShop, Umbraco, Joomla) and basic knowledge of HTML, J-SON LD or CSS are preferred
Enjoy great career development opportunities in a fast-growing company.
We regret to inform that only the successful candidates will be notified.