ABOUT THE ROLE

Our partner is seeking a Product Manager to join their Publisher Integrations Team. This role will serve as a bridge between research, planning, marketing, and execution, helping shape the future of the companys products and features. Youll own the strategic development of key initiatives, guiding them through discovery, prioritization, execution, and performance tracking phases.

A key focus of this role will be evolving and scaling the publisher integration suite (SDKs, APIs, etc.), publisher monetization features, and the publisher management portal so partners can onboard quickly, configure the platform, and monitor performance with confidence. Youll explore, validate, and champion innovations that reduce integration friction, unlock new opportunities, and build toward a product suite that enables successful publisher partnerships through premier performance.

This role is designed for someone who thrives at the intersection of technical product thinking, data, and collaboration. Youll drive initiatives that improve partner onboarding, configuration workflows, reporting/monitoring, and operational reliability—ensuring publishers can launch, scale, and troubleshoot integrations while delivering best-in-class campaign performance.

RESPONSIBILITIES

• Own and execute the product strategy and roadmap that powers publisher integrations, the publisher admin portal, and features that drive monetization and user engagement

• Lead research efforts to identify publisher needs, integration friction points, market opportunities, and feature innovations

• Own the roadmap planning process by translating business goals, partner feedback, and performance insights into clear priorities and timelines, ensuring alignment across teams and stakeholders

• Lead the creation of actionable pre-development roadmaps that bridge strategic concepts with technical implementation, reducing ambiguity before engineering engagement

• Oversee product and feature launches, ensuring seamless delivery, partner enablement, and adoption

• Define and evolve integration standards (SDK/API versioning, authentication, event schemas, documentation, deprecation) to provide a consistent partner experience

• Define measurement frameworks to assess the impact of new initiatives and drive continuous improvement (e.g., time-to-integrate, partner satisfaction), aligned with core company goals and KPIs

• Partner with marketing and business development to promote new launches internally and externally, ensuring product narratives resonate with partners and clients

• Serve as a connector across the business, fostering collaboration and ensuring initiatives are well integrated; participate in the development and refinement of company goals and KPIs

• Help lead the integration and development of AI-driven tooling and solutions across external products and internal workflows

• Guide the ongoing evolution of product mindset and practices to remain adaptive, collaborative, and continuously improving

EXPERIENCE & QUALIFICATIONS

• 4+ years of experience in product strategy, with strong B2B platform or partner-facing experience; adtech/performance marketing background preferred

• Strong analytical skills with experience in data analysis, instrumentation, and decision-making frameworks

• Experience building or managing integrations (APIs/SDKs), partner onboarding flows, and administrative portals

• Experience developing and executing launch and enablement plans for new platform capabilities (documentation, release notes, partner communications, beta programs)

• Knowledge of performance marketing KPIs and best practices

• Proven ability to manage competing priorities and deliver results in a fast-paced environment

• Strong verbal and written communication skills, with the ability to translate complex ideas into clear narratives

• Collaborative and proactive approach, with experience working across multiple teams

• Experience and strong aptitude with AI tools, applying emerging technologies to product strategy, analytics, or operations

CULTURE FIT

• Curious mindset with a drive to ask questions and uncover opportunities

• Hustle and ownership mentality—youre not afraid to roll up your sleeves

• Comfort with Mission-Aligned Team frameworks

• Comfort with Lean Product Management practices

• Data-driven decision-making mindset

• Empathy for partners and a desire to simplify complex technical workflows

• Energized by engaging with all parts of the business