Canvass Manager Sacramento, CA

Canvass Manager Sacramento, CA

Sales Management, Canvassing Management, Sales Territory Management

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Experience level: Mid-senior

Experience required: 3 Years

Education level: All education level

Job function: Sales

Industry: Construction

Compensation:  

Total position: 1

Relocation assistance: No

Visa sponsorship eligibility: No

Role: Canvass Manager

Reports To: External Marketing Manager

Direct Reports: Canvassers + 1 Field Trainer (8–10 FTE)

JOB DESCRIPTION:

• The Canvass Manager is responsible for leading, training, and motivating the canvassing team to generate high-quality leads through direct, in-person outreach.
• This role oversees daily field operations, manages team performance, ensures compliance with organizational standards, and develops strategies to maximize lead volume and conversion.
• The Canvass Manager works closely with marketing and sales leadership to align field efforts with overall business goals.

KEY RESPONSIBILITIES:

• Recruit, hire, train, and manage canvassing team members
• Develop canvassing routes and territory plans for optimal coverage
• Set daily and weekly lead generation targets and track team performance
• Provide on-site coaching, motivation, and support in the field
• Ensure all canvassers follow approved scripts, brand messaging, and professional standards
• Monitor and report on lead quality, appointment set/show rates, and conversion metrics
• Maintain compliance with all local regulations, permitting requirements, and company policies
• Collaborate with marketing leadership on promotional campaigns and seasonal outreach strategies
• Coordinate with sales managers to ensure effective lead handoff and feedback loops
• Ensure full compliance with required digital tools, including use of the Canvass Master App on company-issued tablets
• Lead the integration of digital tools within the canvassing program to enhance real-time tracking, data capture, and follow-up
• Promote a positive team culture focused on accountability, performance, and customer engagement

SUCCESS PROFILE:

• Strong leadership and team-building skills
• Motivational coach who thrives in a results-driven environment
• Ability to plan strategically and pivot quickly in the field
• Confident communicator with excellent interpersonal skills
• Self-starter with strong organizational and time-management abilities
• Valid CA driver’s license with a clean driving record

QUALIFICATIONS (Ideal Background):

• 3+ years of experience in canvassing, door-to-door sales, or field marketing
• 1–2 years of leadership or supervisory experience preferred
• Experience with performance management, coaching, and incentive-based motivation

WORKING CONDITIONS AND PHYSICAL DEMANDS:

• Frequent walking, often up to 10 miles per day, across various neighborhoods and terrains
• Exposure to outdoor weather conditions (heat, cold, rain, wind)
• Extensive verbal communication with the public and team members
• Regular standing, bending, and reaching when engaging potential customers
• Ability to carry light materials (brochures, tablets, promotional items) up to 10–15 pounds
• Sustained physical stamina to perform canvassing activities for extended periods