Senior Visual Merchandise

OBJECTIVE OF THE POSITION

Senior Visual Merchandiser will be responsible for creating visually appealing and brand-centric in-store displays to enhance the overall customer experience and drive sales. The role will involve collaborating with cross-functional teams,managing merchandise presentation, and ensuring the store's visual aligns with the brand image.

POSITION RESPONSIBILITIES

1. Visual Merchandising Strategy:

• Develop and execute a comprehensive visual merchandising strategy aligned with the brand's identity and retail objectives.
• Collaborate with the marketing and sales teams to integrate promotional campaigns into visual displays.
• Stay updated

2. In-Store Displays and Layout:

• Design and set up in-store display that highlight featured products, promotions, and seasonal offerings. 
• Optimize store layouts for a seamless and aesthetically pleasing customer journey.
• Ensure that displays adhere to brand guidelines, showcasing products in an engaging and enticing manner.

3. Merchandise Presentation:

• Manage the presentation and arrangement of merchandise to maximize visibility and customer interest.
• Implement effective product placement strategies to drive cross selling and upselling opportunities.
• Regularly refreshing displays to maintain a dynamic and captivating shopping environment.

4. Collaboration and Communication: 

• Work closely with store management, sales staff, and marketing teams to align visual merchandising with overall business goals.
• Provide guidance and training to store staff on maintaining visual standards.
• Communicate visual merchandising plans and changes effectively to all relevant stakeholders.

5. Window Displays and In-Store Signage: 

• Conceptualize and design eye-catching window displays to attract customer attention. 
• Develop and implement an effective in-store signage strategy for clear communication of promotions, pricing, and product information.
• Ensure all signage is consistent with the brand's visual identity.

6. Inventory Management: 

• Collaborate with inventory and logistics teams to ensure adequate stock levels for featured displays.
• Monitor product availability and coordinate with relevant teams to restock as needed.
• Implement strategies to reduce excess inventory through effective merchandising.

7. Visual Merchandising Compliance: 

• Conduct regular audits to ensure compliance with visual merchandising standards across all stores.
• Address and rectify any deviations from established guidelines promptly.
• Provide feedback on store compliance and suggest improvements as needed.

8. Other tasks as assigned by the Superior or Board of Directors.

PERSONAL QUALIFICATION

• Bachelor's degree in visual Merchandising, Fashion Merchandising, or a related field.
• Proven at least 3 years experience in a senior visual merchandising role within the retail industry, preferably in eyewear or fashion.
• Strong creative and conceptualization skills with a keen eye for visual.
• Excellent communication and interpersonal skills.
• Proficiency in design software and technologies used in visual merchandising is an advantage.
• High level of creativity and artistic flair.
• Strong analytical skills with attention to detail.
• Ability to think strategically and translate concepts into visually appealing displays.
• Proactive and adaptable, with the ability to thrive in a fast-paced retail environment.
• Exceptional organizational and project management skills.
• Team player with the capacity to lead and inspire others.
• Optical Business awareness.