Our client, a healthcare, life sciences, government, and AI-driven data startup, is seeking a Senior Product Marketing Manager to define and lead its go-to-market strategy.

We are looking for a strategic yet highly hands-on product marketing leader with 6–10 years of experience who can shape the company's core narrative and support founder-led enterprise sales. This role requires someone who can translate complex data, AI, and behavioral science into compelling, differentiated messaging for healthcare, life sciences, and public-sector audiences.

You will play a pivotal role in helping transition the organization from a services-led model to scalable, product-led growth. This is a high-ownership opportunity for someone excited to build a function from the ground up in a fast-paced, mission-driven startup.

Job Responsibilities:

Develop and refine core positioning, messaging, and value propositions, transforming complex technical concepts into clear, market-ready narratives
Partner closely with the CEO and Chief of Staff to support enterprise sales with high-impact decks, one-pagers, case studies, and competitive materials
Own and evolve the go-to-market strategy, building scalable demand and sales enablement infrastructure beyond a network-driven model
Plan and execute targeted marketing initiatives, including webinars, industry conferences (e.g., SCOPE, HIMSS), and strategic partnerships aligned to revenue goals
Collaborate cross-functionally with Product and R&D to deeply understand roadmaps and translate product innovation into strategic marketing plans

Job Qualifications:

6–10 years (not 20) of experience in product marketing (must have directly owned the product marketing function)
Strong mix of strategy and hands-on execution
Background in healthcare, health tech, life sciences, or related regulated industries
Experience in management consulting or product-led growth environments is a plus
Comfortable in a fast-paced startup setting — scrappy, adaptable, and execution-oriented
Willing and excited to both build strategy and execute programs directly
This is an opportunity to shape how a high-impact AI company tells its story and scales its product presence in complex, mission-critical markets.