Marketing Manager - JOB00974

Minimum Qualifications and Experience

We’re looking for an experienced and versatile Marketing Manager who is hungry to build awareness about how our services can satisfy their needs. Our ideal candidate has experience developing and executing marketing campaigns while managing and inspiring a team. He/she will be comfortable with day-to-day marketing activities, as well as long-term strategy, thriving with tight deadlines and changing needs. If you are a people-person who loves the rewarding challenge of building a brand, we want to hear from you.

·        Report and drive toward developing KPI’s:

o   Cost of acquisitions

o   Marketing qualified leads

o   Sales qualified leads

·        Efficient and self-driven

·        Motivated to help us drive more traffic and leads whilst maintaining our website and content.

·        Required Skills: Hubspot CMS/CRM, SEO, Inbound, analytics

Job Description

·        Manage our website (in hubspot):

o   Pagemap and site consistency

o   Site performance monitoring and reporting (Hubspot+google analytics,)

o   Increase relevant traffic and performance metrics

o   Produce and update web pages in the hubspot CMS

·        Manage social media postings

o   Ensure regular Twitter, Facebook, Linkedin, Instagram postings

o   Increase engagement

·        Increase leads through CTA, workflows, leads nurturing (all in Hubspot)

·        Increase backlinks through various means

·        Work with internal and external resources to produce content (blogs, graphics, e-books etc)

·        Produce relevant weekly reports