Growth Marketer Acquisition

Location: Remote (preference for EU timezones) with quarterly travel to the Barcelona office

About the Client:
Our client is a fast-growing digital media company experiencing a significant growth phase. They manage a substantial volume of data with 6 million visitors monthly, providing a robust foundation for advanced growth strategies.

Role Overview:
As a Senior Acquisition Growth Hacker you will be pivotal in revolutionizing the growth marketing strategies. We are looking for a change agent who thrives in a data-driven environment and is eager to lead transformative initiatives. Your primary focus will be on acquiring new customers through innovative, evidence-based strategies, leveraging our extensive data resources to drive meaningful growth.

Key Focus:
Acquisition Channels: Mastery in SEO, SEM, paid social media ads (Facebook, Google, TikTok), content marketing, and viral marketing processes.
Growth Hacking: Implement unconventional, high-leverage acquisition processes (viral loops, influencer partnerships, referral programs) to generate rapid growth.
Data-Driven Optimization: Analyze acquisition metrics like CAC, LTV, and ROAS to inform growth experiments and optimize results.


Responsibilities:

• Develop and execute growth processes with a specific focus on scaling user acquisition across organic and paid channels.
• Optimize acquisition loops through continuous experimentation with traffic, lead generation, and conversion tactics.
• Drive data-driven decisions by testing and iterating rapidly on customer acquisition processes.
• Collaborate closely with the Marketing Data Lead and other key stakeholders to align growth hacking initiatives with data-driven insights.
• Establish and optimize acquisition channels and campaigns, ensuring they are scalable and effective.
• Utilize advanced analytics and experimentation to drive decision-making and achieve aggressive growth targets.
• Identify and implement best practices in acquisition marketing to enhance overall efficiency and effectiveness.
• Regularly report on performance metrics and adjust strategies as needed to meet goals.

Qualifications:

• Expertise in growth hacking techniques and a strong focus on customer acquisition processes.
• Proven track record of designing and implementing high-impact acquisition processes in high-growth startup environments.
• Deep understanding of data-driven marketing strategies and tools.
• Proficiency in using analytics platforms and growth hacking tools.
• Reforge Growth course certifications or similar advanced growth training preferred.
• Ability to work collaboratively in a fast-paced, evolving environment.
• Willingness to travel quarterly to the Barcelona office.

What We Offer:

• A unique opportunity to be at the forefront of this growth journey.
• Supportive management team committed to your success.
• Access to extensive data resources and cutting-edge tools.
• Competitive salary and benefits package.