Job Openings
Digital Marketing Specialist
About the job Digital Marketing Specialist
Duties & Responsibilities :
- Develop and implement digital marketing strategies to promote company products or services, including social media, email, SEO, PPC, and content marketing.
- Create and manage digital marketing campaigns across multiple platforms, including Facebook, Instagram, Twitter, LinkedIn, Google Ads, and others.
- Create and optimize website content and landing pages to improve SEO rankings and generate leads.
- Conduct market research to identify target audiences, understand buyer behavior, and stay up-to-date with industry trends and best practices.
- Analyze campaign performance and make data-driven decisions to optimize campaigns for better results and ROI.
- Manage email marketing campaigns, including list segmentation, A/B testing, and email automation.
- Create and manage paid advertising campaigns, including keyword research, ad copywriting, and bidding strategies.
- Collaborate with cross-functional teams, including product marketing, sales, and design, to align digital marketing campaigns with business objectives.
- Stay up-to-date with emerging trends and technologies in digital marketing and make recommendations to improve the company's digital marketing efforts.
Qualifications :
- Bacholor degree in Marketing, Business Administration or related fields
- 3 years of experience in related field (Considerably more if directly relevant experience is present)
- Have knowledge and expertise in communicating marketing through various online and digital media and Event Marketing.
- Has technical knowledge and experience with online media, including Google Ad, Google Display, SEO, Google Analytics, Facebook Ads, Line, and Twitter.
- Has technical knowledge and experience with direct marketing media, including email marketing and SMS.
- Have a passion for sales, customer contact, and good interpersonal skills.
- Have a creative mindset for work and enjoy learning new things related to work all the time.