Description:
KEY RESPONSIBILITIES 1. Brand Integrated Campaign Management Own and drive the evolution and execution of Finan (including SBH)s brand strategy, ensuring consistency across all channels and customer touchpoints for a horizontal product and service portfolio. Plan, lead, and manage end-to-end brand campaigns, including product launches, brand awareness initiatives, event activations, and large-scale PR efforts. Develop and manage campaign calendars, detailed timelines, and tightly controlled budgets. Monitor and evaluate campaign performance, …