PPC & SEO Specialist

Position Title: PPC & SEO Specialist

Work Set Up: Onsite

Schedule: 4:00 PM - 1:00 AM PHT

Job Location: Clark Outsourcing - Building 35 Philexcel Business Park, Clark Pampanga

Quick Rundown:

The PPC & SEO Specialist Specialist will collaborate closely with this position to plan and execute strategies that boost ROI, increase targeted traffic, and improve online presence. This role requires knowledge of Google Ads, social advertising (Meta, LinkedIn), SEO optimization, and performance analytics.

What You’ll Do:

• Develop, manage, and optimize paid advertising campaigns across Google Ads, Meta (Facebook & Instagram), and LinkedIn to achieve business objectives.

• Conduct thorough keyword research, competitive analysis, and audience targeting to ensure the effectiveness of paid campaigns.

• Continuously monitor, analyze, and report on ad performance, identifying trends and making data-backed recommendations for optimization.

• Implement and refine SEO strategies, including on-page and off-page optimizations, technical SEO, and content recommendations to improve search rankings and organic traffic.

• Collaborate with the Digital Marketing Specialist to align paid ads and SEO efforts with broader marketing goals

• Utilize web analytics tools (Google Analytics, GA4, Google Tag Manager, etc.) to measure campaign performance and generate actionable insights

• A/B test ad creatives, landing pages, and bidding strategies to maximize conversion rates

• Stay up to date with the latest trends in PPC advertising, SEO, and algorithm updates to maintain a competitive edge

• Manage budgets effectively to ensure cost efficiency and high return on investment

What We’re Looking For:

• 2 years of experience in digital marketing or a related field

• Proven experience in Google Ads, Meta Ads, LinkedIn Ads, and SEO optimization

• Experience in PPC, SEO, and email marketing

• Proficiency in SEO best practices, including keyword research, link building, and technical SEO

• Experience in data analysis, performance tracking, and reporting using tools like Google Data Studio, CRM tools, SEMrush, or similar tools

• Strong analytical and problem-solving skills with a results-driven mindset

• Ability to manage multiple campaigns, meet deadlines, and optimize budget allocation effectively

Why You’ll Love Joining the CO Fam!

At Clark Outsourcing, we’re redefining what it means to work in a BPO. This isn’t your regular office setup --it’s where careers flourish, friendships grow, and fun is always part of the deal. Our culture is unmatched (seriously, our team swears by it), and we promise you’ll have to experience it yourself to believe it.

Here’s what’s in store for you:

Health and Welfare Benefits: HMO with prescription coverage, SSS, PhilHealth, Pag-IBIG, 13th-month pay, retirement benefits, and more.

Beyond Work: Enjoy our in-office swimming pool (lowkey flex!), CO Club gaming lounge, CSR involvement through CO Stars, scholarship programs, and access to CO Academy for growth.

Travel Opportunities: We send at least 20 staff per year to visit our clients in the US, UK, and Australia, giving you international exposure and experience.

Leave Benefits: Paid holidays, Earned PTO on your first month, Wellness leave (no questions asked), plus special leaves like bereavement, parental leave, and Magna Carta leave.

Extra Perks: Salary loans up to PHP 1M (via BPI), CO Swag Bag, birthday and anniversary tokens, and our COol & flexible workplace.

Growth and Recognition: Yearly performance appraisals, career advancement programs, CO League events, and guidance from our amazing Coaches!

At CO, it’s not just about work -- it's about loving where you work. Ready to experience the best workplace ever? We can’t wait to welcome you to the team!