Copywriter (Chile)

Hello there, thanks for paying attention to our vacancy and let us introduce ourselves.

We are an IT company occupying a remarkable place in the marketing, gaming, and financial segments of the iGaming industry. Our products are successfully implemented in European, African, and Latin American markets.

Ever since we first started, we have been driven to find the best solutions in everything we do. At the same time, we have been creating strong connections all over the world which have helped us establish our presence in the industry.

We strive for fun, elegance, and efficiency in everything we do. You can feel this in our relaxed, homelike working environment. We offer employment and seek to hire only the brightest, most driven, and most gifted minds around.

Currently, we are looking for an ambitious Copywriter (Chile) to join our team remotely.

Here are a few reasons to join us:

• competitive salary and constant encouragement for your efforts and contribution (annual salary review, KPI-based bonus system);
• rapid growth (We value business results and individuals eager to raise the bar. As an employer we provide supportive space to pursue your ideas);
• work-life balance (every second-week Power-Up Friday with 4 hours of working time, 25 working days of paid vacation, flexible schedule);

The Copywriter is responsible for creating high-quality, engaging content tailored to the Chilean iGaming market, with the ability to adapt for broader Latin American audiences as needed. This role involves content creation for various platforms, developing briefs, localizing content, conducting market research, and collaborating with cross-functional teams. A strong understanding of Chilean pop culture and trends, along with knowledge of other Spanish dialects in Latin America, is highly valued.

Key Responsibilities:

Content Creation:

• Develop engaging content for websites, blogs, social media, email campaigns, push notifications, SMS, and other marketing materials.
• Ensure content aligns with brand guidelines, communication strategies, and the specific tone of voice for each channel.

Market Research:

• Stay updated on industry trends, competitor activities, and regulatory changes in the Chilean iGaming sector.
• Leverage insights to inform content strategy and messaging.

Localization:

• Adapt content to resonate with Chilean audiences while maintaining cultural relevance and linguistic accuracy.
• Tailor messages for other Latin American audiences as needed, ensuring authenticity and alignment with regional nuances.

Brief Development:

• Create detailed and accurate content briefs for campaigns, promotions, and retention activities.
• Ensure that all information, including promotional codes, tournaments, and offers, is verified and included correctly.

Trend Monitoring:

• Integrate relevant Chilean pop culture and trends into content to maximize engagement and relevance.
• Stay aware of broader LatAm cultural trends to adapt content where applicable.

Collaboration:

• Work closely with cross-functional teams, including Marketing, Retention, Design, and Social Media, to ensure cohesive content strategies.
• Coordinate with Editors and translators to ensure high-quality, consistent outputs.

Qualifications:

• Native-level Spanish proficiency (native Chilean Spanish is a must).
• Strong understanding of Chilean culture, trends, and audience preferences.
• Proven experience in copywriting, preferably in the iGaming or digital marketing sector.
• Fluency in English (C1/C2 level) is mandatory.
• Excellent attention to detail, especially in verifying promotional details.
• Strong organizational and multitasking skills.
• Familiarity with CRM tools, content management systems, and marketing strategies (a plus).
• Effective communication and teamwork skills.

Would be a plus:

• iGaming experience

From our part, we are ready to provide you with our full and comprehensive support to successfully cope with this list of tasks. Our Content & Communication Team is waiting for you to become an indispensable part of it!