Copywriter (Jakarta)

We are a world-leading smart mobility SaaS company with over 2,000,000 subscribers across 23 countries and we are looking for a Copywriter to join our team. Our teams are collaborative, vibrant, fast-growing, and all team members are empowered with the freedom to influence our business with ideas that drive innovation and efficiency.

Responsibilities

• Conduct research on industry trends, target audience, and competitors.

• Understand the target audience in every aspect to spark their interest and drive action.
• Develop creative, punchy, and engaging copy that engages the target audience (from script writing for videos, caption writing, and ideation of visuals).
• Interpret creative direction and technical information and turn them into persuasive copy concepts.
• Ideate and execute ideas from beginning to end in a fast-paced working environment.
• Work closely with performance marketers and graphic designers to develop high-quality creative strategies that meet business objectives and goals.
• Collaboration with all key stakeholders to make sure messages are both strategically and medically accurate.

• Update and amend ad copy according to feedback.

• Stay updated with current and new trends and incorporate them into content creation to ensure relevancy and freshness.
• Provide context and stories that can be translated into foreign languages.

Qualifications and Skills:

• Have 1-3 years of experience in copywriting for performance marketing.

• Demonstrate advanced knowledge and capabilities in digital ads.

• Familiarity with AI-based and automation-based creative tools (e.g., ChatGPT, Claude etc).
• You don't just consider yourself a great copywriter but also an amazing creative. 
• You love coming up with ideas as much as you love spending time crafting them!
• Strong writing skills: Able to write compelling and persuasive ad copy that effectively communicates the intended message.
  

• Critical thinking: Able to persuasively influence through storytelling

• Detail-oriented: Able to convey ideas and concepts to support creative pitches.
• Creativity: Have a creative mindset to generate innovative ideas that resonate with the target audience and stand out from competitors.
• Adaptable: Able to take inspiration from trends and form ideas relevant to our offering.
• Marketing and advertising knowledge: Have a good understanding of marketing and advertising principles, including target audience, messaging, and branding.
• Collaborative: Able to work closely with marketing team to develop high-quality creative solutions that meet business objectives and goals.
• Self-driven: Able to manage and complete projects under tight deadlines with minimal supervision.

If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!