National Account Manager (Multiples)

Job Role:Key Account Manager

Reporting to Commercial Director

Purpose: To drive revenue growth by managing and expanding relationships with key accounts in the retail and foodservice sector. The Key Account Manager will be responsible for maintaining client satisfaction, identifying new business opportunities within existing and new accounts, and delivering sales targets in line with company strategy.

Responsibilities

• Manage a portfolio of key retail food partners, maintaining strong, long-term relationships.

• Achieve or exceed sales targets and KPIs across assigned accounts and territories.

• Develop account joint business plans to maximise customer retention and drive incremental volume, revenue and margin.

• Identify and pursue new business opportunities within existing accounts.

• Assist in the development and implement an export strategy, to grow sales across the UK and Europe.

• Collaborate with marketing and product development teams to tailor solutions to customer needs.

• Analyse market trends, customer feedback, and competitor activities to adjust strategies.

• Negotiate contracts, pricing, and terms in accordance with company guidelines.

• Work cross functionally with all departments to ensure the smooth execution of the sales plan. (Marketing, Planning, Supply Chain, Despatch).

• Prepare and present regular sales forecasts, reports, and pipeline updates to senior management.

• Attend industry events, trade shows, and customer meetings as a brand ambassador.

Health and Safety

Responsibility for maintaining a safe and healthy work environment by adhering to all company health and safety policies, procedures, and applicable regulations.

Cultures and Values

We will embrace and strive to implement the values and culture as follows:

• Togetherness-collaborating with colleagues and treating them with respect.
• Legacy- positive contribution through work, values, or achievements.
• Progressive-being open to new ideas, improving processes, and embracing change.
• Foodie-bringing enthusiasm for the high standards of our products.
• Pride-being proud of the standard of your work and the contribution you make.
• Integrity-being honest, ethical, and consistent in your actions and decisions at work.

Required Skills & Preferred Qualifications

• Proven track record in B2B sales and Key Account management, preferably in the food or FMCG sector.
• Strong negotiation and closing skills.
• Excellent communication and interpersonal abilities.
• Ability to analyse sales data and market insights to inform strategies.
• Highly organized with strong time-management skills.
• Proficient in CRM software (e.g., Salesforce, HubSpot) and MS Office Suite.
• Strong problem-solving skills and ability to adapt in a fast-paced environment.
• Bachelor's degree in business, Marketing, Food Science, or a related field.

• 3–5 years of experience in sales or Key Account Management within the food industry or FMCG.
• Knowledge of food distribution channels (retail, foodservice, wholesale).
• Familiarity with food safety regulations and compliance standards.
• Experience working with cross-functional teams (e.g., R&D, operations, quality control).
• Full clean driving license.